碩士 / 國立中興大學 / 高階經理人碩士在職專班 / 106 / In the increasingly competitive logistics market, various logistics companies have tried their best to maximize the benefits and profits, and will also adopt a number of strategies to meet the needs of enterprise survival and profitability, and the outsourcing strategy isone of the methods often used, most of the research topics in the past focus on the management and performance of outsourcing, and less on the practice, the manufacturer may interfere with or influence the outsourcing itself because of the competitor''s outsourcing strategy. The implementation status of this strategy, and this phenomenon is also the direction of this study.
This study mainly considers how manufacturers can influence each other''s competition under the reasonable competition environment, based on the market share of price, quantity, profit and external conditions, the degree of substitution and the cost of self-employment or outsourcing. Through the establishment of the game model, find out the possible combination of strategies, and use the backward induction method to obtain the degree of influence of the external condition variables on the game.
The results obtained are as follows:
First, the higher the degree of substitution between manufacturers, the more it will be, regardless of which mode is chosen, will eventually return to the strategy of outsourcing at the same time.
Second, as the market grows, the two logistics companies will not choose to outsource.
Third, when the fixed cost of self-operation is between a certain value, the two logistics companies will choose different outsourcing strategies when they are balanced, that is, one of them will choose to outsource, while the other chooses not to outsource.
Keyword: Logistics, outsourcing strategy, degree of substitution
| Identifer | oai:union.ndltd.org:TW/106NCHU5457089 |
| Date | January 2018 |
| Creators | Po-Hsi Lin, 林伯羲 |
| Contributors | Lu Hsiao, 蕭櫓 |
| Source Sets | National Digital Library of Theses and Dissertations in Taiwan |
| Language | zh-TW |
| Detected Language | English |
| Type | 學位論文 ; thesis |
| Format | 23 |
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