Operation Strategy of Amphibious and Reptile Farm from the Educational Experience Perspective / 從教育體驗觀點探討兩棲爬蟲養殖場之經營策略

碩士 / 國立屏東科技大學 / 高階經營管理碩士在職專班 / 106 / The number of leisure farms in Taiwan has been increasing. However, under the condition that the products lack special characteristics and the homogeneity is too high, it often results in failure to highlight the characteristics of leisure farms. The emerging amphibious and delicate reptile pet industry still only competes in the supply and sales markets, and pursues rare and unique varieties. It does not educate the general public on cognition and identity, and lacks further development, making the Taiwan small market. The effect is more pronounced in this industry. If we can combine the educational experience of leisure farms with amphibious and reptiles, promote them from the perspective of educational experience, and make arrangements to attract tourists, create experiences and experience, and then generate interest, so that the public can learn more about amphibians and reptiles. The purpose of the educational experience.
This study explored the resources of the amphibious and reptile farm and the interest of educational experience activities through literature and analyzed with questionnaires. The study found that in the analysis of the differences in the importance of amphibious reptile farm resources, consumers advocated for the concept of environmental protection and toxic plants. The commentary on edible plants or the description of feeding methods of animals with habitat characteristics and habits is most appreciated; and in the interest aspect of educational experience activities, consumers experience the natural ecological ornamental animals outdoors, the idea of artificial feeding, and various types of frogs. The meaning and use of Ming are the most recognized; however, most of the differences in gender, age, place of residence, education level, occupational category, average income, education experience activity expenditure, and interest in educational experience activities are significantly different.
If operators of amphibious and reptiles farms can adopt pioneering strategies, pay attention to market trends and changes at any time, actively seek new varieties and market opportunities, master their own resources and integrate educational experience activities, they will be able to successfully construct amphibious reptile pet keepers. Sexual leisure development.

Identiferoai:union.ndltd.org:TW/106NPUS5457011
Date January 2018
CreatorsWang, Hsien-Chi, 王賢吉
ContributorsTuan, Chao-Lin, 段兆麟
Source SetsNational Digital Library of Theses and Dissertations in Taiwan
Languagezh-TW
Detected LanguageEnglish
Type學位論文 ; thesis
Format121

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