碩士 / 國立澎湖科技大學 / 觀光休閒系碩士班 / 107 / Plastic pollution can the ocean really be cleaned up? So the idea of attempting to “clean up” the ocean is a quixotic one. O2Lab develops environmental education courses based on marine debris, and unique leisure experience activities new business model. O2Lab adhered to the principle that garbage can turn into gold, the reality can be true. The purpose of this study was to explore the business model of Taiwan Marine debris. The researcher tried to find out the type of business model and provide some advices to keep sustainable operation. Our interview guide based on “Business Model Canvas” which conducted by Osterwalder & Pigneur in 2010. The researcher also followed this model to analyses these cases.
The results can be summarized as the following business models in two ways: (1) the connections and charm of entrepreneurs have a great impact on resource utilization and integration.(2) Innovative business competition model - Marine litter + aesthetic innovation, is the key to profit. Marine debris is a global concern affecting all the oceans of the world. It poses environmental, economic, health and aesthetic problems that are rooted in poor solid waste management practices and behaviors. Furthermore, the results can serve as a reference for business model in responsible travel of marine debris.
| Identifer | oai:union.ndltd.org:TW/107NPHT0742011 |
| Date | January 2019 |
| Creators | YANG,YA-TING, 楊雅婷 |
| Contributors | Hu,Chun Chieh, 胡俊傑 |
| Source Sets | National Digital Library of Theses and Dissertations in Taiwan |
| Language | zh-TW |
| Detected Language | English |
| Type | 學位論文 ; thesis |
| Format | 139 |
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