Taiwanese IT Firm’s OFDI and Market Share: Transboundary Comparison between China and ASEAN / 台商IT產業海外直接投資與產品市占率之研究:西進VS.南向的跨域 比較

碩士 / 中國文化大學 / 行銷碩士學位學程碩士班 / 107 / The industrial clustering of OFDI on home export to the market share in host market has been so far rarely explored in existing papers. One of the reasons for a lack of such research may be that there are none in the world like Taiwanese IT firms which have directed so much of their OFDI to China and have replicated industry clustering in China.
 This study examines the clustering effec of OFDI in China and ASEAN 5 by Taiwan’s IT firms on the share of Taiwanese IT products in China and ASEAN 5 during the period of 1992-2015(China) and 1999-2015(ASEAN 5). The data are collected for electronic parts and components manufacturing and computers, electronic and optical products manufacturing that have the largest accumulative OFDI, have the most advantage in export competitiveness, and have the most significant clustering synergy from vertical integration and interdependence.
 The results show that(1) the positive association of the assumulative OFDI in China made by both Taiwanese electronic parts and components & computers, electronic and optical products manufacturing to the market share of electronic parts and components in the China market;(2) the negative association of the accumulative OFDI in ASEAN 5 made by Taiwanese computers, electronic and optical products manufacturing to the market share of electronic parts and components in the ASEAN 5 market;(3) the positive association of the accumulative OFDI in ASEAN 5 made by Taiwanese computers, electronic and optical products manufacturing to the market share of the products of the kind in the ASEAN 5 market.

Keyword: IT firms, OFDI, market share, clustering effects

Identiferoai:union.ndltd.org:TW/107PCCU0402001
Date January 2018
CreatorsHUANG,CHUNG-YEN, 黃重諺
ContributorsKUO,KUO-HSING, 郭國興
Source SetsNational Digital Library of Theses and Dissertations in Taiwan
Languagezh-TW
Detected LanguageEnglish
Type學位論文 ; thesis
Format39

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