<p>Abstract</p><p>This master’s thesis is a project of 20p made in accordance with the requirements set by Halmstad University for a Master’s degree in Technical Product and Productions development. The objectives were to make a conceptual redesign of a portable fan for the</p><p>American company Hunter Fan. The redesign is intended to be suitable on the</p><p>Scandinavian market. The methodology and process are mainly based on Ullman’s</p><p>methodology for product development, in combination with Landqvist’s and Östelin’s</p><p>design methodology for production development. An optimal design process is rarely</p><p>identical from project to project; the best parts and tools from the different design</p><p>methodologies were used as support during the process.</p><p>The design process in this project started with research within topics suitable to solve the</p><p>problem definition. Brand research were made to determine Hunter Fan core values and</p><p>target group, the existing product was analysed to see what could be improved and the</p><p>market was investigated to learn from competitors. An image board was made to express</p><p>the values wanted for this project and for communication with people directly involved in</p><p>the design process. Trends were observed by a visit to the Stockholm Furniture Fair.</p><p>Further user personas and surveys were made to investigate the Scandinavian consumer’s</p><p>needs and requirements. This method gave important knowledge of how to design a</p><p>portable fan suitable for the Scandinavian market. Experts on the subject of matter were</p><p>interviewed to get understanding of how fan blade works and what alternative safety</p><p>solutions there are. In the ideation phase, brainstorming and sketching was a big part.</p><p>Over a hundred idea sketches were made and the ideas were carefully evaluated against</p><p>collected fact. In the finalization phase, the remaining concepts were refined with</p><p>methods like mock-up models, CAD and computer renderings.</p><p>The result is a successful conceptual design of a table fan suitable for the Scandinavian</p><p>market. Hunter Fan also believes the fan can easily be transformed to the Urban</p><p>American cities of New York and other large cities. The table fan owns the values of</p><p>Scandinavian design; a simple uncomplicated design, functional and with an expression</p><p>of simplicity and modernity. It still owns Hunter Fan core value of high quality. The</p><p>design easily blends in the carefully decorated Scandinavian home. It is also easy to</p><p>move, put away and store like the Scandinavian consumer requires. There is a need on the</p><p>Scandinavian market for a well designed portable fan and the final design of this project</p><p>fulfill the requirements to be a successful product.</p>
| Identifer | oai:union.ndltd.org:UPSALLA/oai:DiVA.org:hh-986 |
| Date | January 2007 |
| Creators | Ivegren, Erica, Gustafsson, Karin |
| Publisher | Halmstad University, School of Business and Engineering (SET), Halmstad University, School of Business and Engineering (SET), Högskolan i Halmstad/Sektionen för Ekonomi och Teknik (SET) |
| Source Sets | DiVA Archive at Upsalla University |
| Language | English |
| Detected Language | English |
| Type | Student thesis, text |
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