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Understanding semantic priming: Evidence from masked lexical decision and semantic categorization tasks

There are now extensive behavioral and neuropsychological evidence to indicate that semantic information of a word can be activated without conscious awareness. However, semantic activation alone may not be sufficient for observing semantic priming effects in masked lexical decision task. In the following study, two tasks were used: lexical decision and semantic categorization. Conscious awareness of the prime was systematically manipulated by varying the duration of the prime and by varying the placement of the mask in the prime-target presentation sequence. Priming effects were observed in the semantic categorization task at prime durations of 42 milliseconds but no semantic priming was observed for the same prime duration in the lexical decision task. However, semantic priming effects began to emerge in lexical decision at the longer prime durations (55 & 69 ms) and under the least effective prime-mask presentation sequences. It is proposed that semantic activation alone is not sufficient for semantic priming effects in the lexical decision task but that central executive involvement is necessary, if only at the lowest level, for facilitatory effects to be observed. Furthermore, no such central executive involvement appears to be required for the semantic categorization task. The priming effects obtained in this task is interpreted in terms of a "decision priming" effect.

Identiferoai:union.ndltd.org:arizona.edu/oai:arizona.openrepository.com:10150/196017
Date January 2005
CreatorsHector, Johanna Elizabeth
ContributorsForster, Kenneth I., Garrett, Merrill, Van Petten, Cyma
PublisherThe University of Arizona.
Source SetsUniversity of Arizona
LanguageEnglish
Detected LanguageEnglish
Typetext, Electronic Dissertation
RightsCopyright © is held by the author. Digital access to this material is made possible by the University Libraries, University of Arizona. Further transmission, reproduction or presentation (such as public display or performance) of protected items is prohibited except with permission of the author.

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