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Product directed ego-involvement: its relationship to the theory of cognitive dissonance

No description available.
Date January 1968
CreatorsShipka, Beverly Dee, 1941-
PublisherThe University of Arizona.
Source SetsUniversity of Arizona
Detected LanguageEnglish
RightsCopyright © is held by the author. Digital access to this material is made possible by the University Libraries, University of Arizona. Further transmission, reproduction or presentation (such as public display or performance) of protected items is prohibited except with permission of the author.

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