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Internationalisation of corporate visual identity strategies : a study of British multinational corporations and their Malaysian subsidiaries

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1. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.361441

Identifer	oai:union.ndltd.org:bl.uk/oai:ethos.bl.uk:361441
Date	January 1994
Creators	Melewar Bin Tengku Nasir, Tengku Chik
Publisher	Loughborough University
Source Sets	Ethos UK
Detected Language	English
Type	Electronic Thesis or Dissertation
Source	https://dspace.lboro.ac.uk/2134/7434