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Business-to-business advertising effectiveness in the Web context

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Identiferoai:union.ndltd.org:bl.uk/oai:ethos.bl.uk:481276
Date January 1999
CreatorsKiani, Gholam Reza
PublisherHenley Business School
Source SetsEthos UK
Detected LanguageEnglish
TypeElectronic Thesis or Dissertation

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