Effects of message polarity, communication orientation and hierarchy on organizational media choice. / Organizational media choice

Description

Au Kin-Chung. / Thesis (M.Phil.)--Chinese University of Hong Kong, 2001. / Includes bibliographical references (leaves 49-54). / Abstracts in English and Chinese. / ACKNOWLEDGEMENTS --- p.2 / TABLE OF CONTENTS --- p.3 / ABSTRACT --- p.4 / INTRODUCTION --- p.6 / Media Choice Theories --- p.7 / Performance Feedback and Media Choice --- p.11 / Research Approach --- p.18 / METHOD --- p.20 / Participants --- p.20 / Design --- p.21 / Manipulations --- p.22 / Dependent Measures --- p.24 / Survey Measures --- p.25 / Procedure --- p.27 / Data Analysis --- p.27 / RESULTS --- p.29 / HLM Analysis --- p.32 / DISCUSSION --- p.39 / Media Preference And Bias --- p.43 / Using HLM in Survey Yielding Two-Level Data Set --- p.45 / LIMITATIONS AND FUTURE DIRECTIONS --- p.46 / CONCLUSION --- p.47 / REFERENCES --- p.49 / FOOTNOTES AND APPENDIX --- p.55 / TABLES AND FIGURES --- p.60

Links & Downloads

1. cuhk:323515
2. http://library.cuhk.edu.hk/record=b5890674
3. http://repository.lib.cuhk.edu.hk/en/item/cuhk-323515

Tags

Communication in organizations

Linear models (Statistics)

Additional Fields

Identifer	oai:union.ndltd.org:cuhk.edu.hk/oai:cuhk-dr:cuhk_323515
Date	January 2001
Contributors	Au, Kin-Chung., Chinese University of Hong Kong Graduate School. Division of Psychology.
Source Sets	The Chinese University of Hong Kong
Language	English, Chinese
Detected Language	English
Type	Text, bibliography
Format	print, 67 leaves ; 30 cm.
Coverage	China, Hong Kong
Rights	Use of this resource is governed by the terms and conditions of the Creative Commons “Attribution-NonCommercial-NoDerivatives 4.0 International” License (http://creativecommons.org/licenses/by-nc-nd/4.0/)