An empathetic approach to information design

This thesis will explore the vital importance of empathy on the part of graphic designers when creating information graphics. Today’s over-mediated public expects a rich user experience that is emotionally engaging, and multi-sensory by nature. To meet the public’s need, graphic designers must accept the cognitive responsibility to be empathetic to the viewers’ relationship to the information, and not just the surface issues of form, media, and content. / Includes bibliography. / Thesis (M.F.A.)--Florida Atlantic University, 2015 / FAU Electronic Theses and Dissertations Collection

Identiferoai:union.ndltd.org:fau.edu/oai:fau.digital.flvc.org:fau_31594
ContributorsMcCawley, Frederick J. (author), Landes, Eric (Thesis advisor), Florida Atlantic University (Degree grantor), Dorothy F. Schmidt College of Arts and Letters, Department of Visual Arts and Art History
PublisherFlorida Atlantic University
Source SetsFlorida Atlantic University
LanguageEnglish
Detected LanguageEnglish
TypeElectronic Thesis or Dissertation, Text
Format50 p., application/pdf
RightsCopyright © is held by the author, with permission granted to Florida Atlantic University to digitize, archive and distribute this item for non-profit research and educational purposes. Any reuse of this item in excess of fair use or other copyright exemptions requires permission of the copyright holder., http://rightsstatements.org/vocab/InC/1.0/

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