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Off-field management of Western Province Super League A rugby clubs

Dissertation submitted in partial fulfilment of the requirements for the degree
Master of Technology: Business Administration
in the Faculty of Business
at the Cape Peninsula University of Technology / Currently the performance of off-field managers of the Super League A rugby clubs is not at the required level, despite indicators that it plays a crucial role in the success of rugby clubs in the Western Province and in South Africa (SA). This study reviews and reports on the factors influencing off-field management of rugby clubs to understand management effectiveness and its importance to the success of the club. The review identified factors such as skills, competencies, strategic management, and other resources that are important for effective rugby club management, and reports on the need to develop and deploy adequate skills and resources to enhance rugby club management in the Western Province.
The aim of this study was to investigate the importance of effective management of rugby clubs. The purpose of the study was to investigate the off-field management skills, competencies, and resources for effective management of Super League (SL) A rugby clubs in the Western Province Rugby Football Union (WPRFU). Emanating from this investigation, recommendations were made to improve SL A rugby clubs’ off-field management performance.
The methodology that was used included questionnaires that were completed by employees at the rugby clubs, either electronically or in written form. The results were analysed using SPSS version 21. The main findings were that the off-field management needs training to be effective, and therefore should deploy identified, well-trained employees to fill the gap created by partly-trained employees.
The practical implication is that rugby clubs need to invest in the training and development of off-field employees for effective management of rugby clubs.

Identiferoai:union.ndltd.org:netd.ac.za/oai:union.ndltd.org:cput/oai:localhost:20.500.11838/990
Date January 2015
CreatorsSheldon, Gavin Lee
PublisherCape Peninsula University of Technology
Source SetsSouth African National ETD Portal
LanguageEnglish
Detected LanguageEnglish
TypeThesis

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