The aim of the graduation thesis is to describe the stereotypical perception of men and women in today's society. The thesis links this perception to their signification, while working as reporters for private and public broadcasters. This thesis is focusing on the students of various universities and their subjective point of view when it comes to the parity of both sexes. These students were also asked to compare equality of genders in the public sphere as well as in their private lives, and to describe their attitude towards the media in general. Graduation thesis points out the existence of gender stereotypes, even in the field of news that is spread by the television. This graduation thesis consists of four main chapters. The first chapter includes basic expressions and definitions connected with the key terms gender and identity. The second chapter talks about women's identity nowadays and it's development in the past. The third chapter is comparable to the second one, since it talks about men's identity. The very last part of the thesis is strictly practical and it consists of three separate parts. The first part is the analysis of the situation in four specific televisions. The second part includes the preparation and analysis of in-depth interviews with the respondents and the third part contains a practical suggestion in the form of an annotation. This annotation can be used as a guideline for a new school subject taught at universities.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:112936 |
| Date | January 2011 |
| Creators | Frolo, Radovan |
| Contributors | Hubinková, Zuzana, Pauknerová, Daniela |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Slovak |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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