This thesis focuses on strategic analysis of Unicorn Systems, joint-stock company. The first part describes theoretical process of strategic analysis which continues to practical part. It contains external analysis, internal analysis and competitive strategy. The end of the thesis contains evaluations of strategy analysis and recommendations.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:113665 |
| Date | January 2010 |
| Creators | Duchoňová, Veronika |
| Contributors | Krause, Josef, Budinská, Zuzana |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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