The master thesis is undertaking marketing research for company XXX, Ltd. which is providing hobby groups for children in kindergartens. This master thesis is specifically focused on marketing research of a new market Hodoninsko. This thesis is including analysis of external and internal environment, comparison of the plan with reality and proposals of how to improve the company operations.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:223350 |
| Date | January 2012 |
| Creators | Geyerová, Vladimíra |
| Contributors | Vaňková, Šárka, Chlebovský, Vít |
| Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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