The Master's thesis focuses on the analysis of the current situation of company Pro-staff Ltd., which is used for the creation of a business plan for the company development The business model will focus on broadening the supply of animation services and the organization of socio-cultural and sports events on the Austrian market. In the first part, the main aim and objectives as well as methodology of work are presented , while the second part contains the theoretical basis for the third part. Third part contains analysis and the last consits of the author's own suggestions. The proposals focus on making entry strategy, which also includes a financial plan and recommendations for the company that should be followed in the future and what should be avoided.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:225347 |
| Date | January 2015 |
| Creators | Jelčová, Denisa |
| Contributors | Černák, Robert, Bartoš, Vojtěch |
| Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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