Development of Certification Systems in Tourism. Diploma thesis. Brno: Mendel University, 2015. In this diploma thesis, there are compiled issues in tourism that aim at the impact on the environment, quality of services, marketing communication, certification systems and benefits of certifications in the context of permanent sustainability. Furthermore, three selected certification systems in tourism are analysed with the emphasis on experience gastronomy and bike touring. Based on the consumer survey and personal interviews with the providers in tourism, the contributions of the certifications have been assessed and new proposals for future progress have been made.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:251302 |
| Date | January 2015 |
| Creators | Zápařková, Michaela |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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