The diploma thesis deals with the topic of process management. The goal of the thesis is to identify the processes in given firm using the graphic process map. Process mapping is performed through several methods -participation in mapping processes, observation and one-to-one interviews.
The practical part of the thesis contains situation analysis. PEST analysis is used to describe the macro environment, defining the political, economical, social and technological environment in the Czech Republic. In terms of analysis of business area, the thesis deals with parcel logistics and e-commerce. In order to analyse the competition, the Porter´s five forces analysis is applied. The analytical part also contains the SWOT analysis.
In the end of the thesis, the business process improvements are suggested by the author based on the conclusions of performed analyses.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:260710 |
| Date | January 2016 |
| Creators | Dujavová, Beáta |
| Contributors | Tichá, Ivana, Lucie, Lucie |
| Publisher | Česká zemědělská univerzita v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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