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Nástroje politického marketingu a analýza jejich využití v předvolební kampani ODS do zlínského zastupitelstva / Implements of political marketing and analyse of their usage in election campaign ODS in election to the corpotation of Zlin country

This dissertation discuss about political marketing. Analyzes election campaign ODS in election to the corpotation of Zlin country especially use of carriers of communations.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:4916
Date January 2008
CreatorsStrašáková, Dita
ContributorsBoučková, Jana, Vlčková, Simona
PublisherVysoká škola ekonomická v Praze
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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