This thesis analyzes corporate social responsibility with the focus on CSR of Plzeňský Prazdroj company. It includes also research which should look into efficiency of CSR and show possible gaps for even higher efficiency. At the end you can find key findings and reccomendations of next steps.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:72175 |
| Date | January 2010 |
| Creators | Doškářová, Pavlína |
| Contributors | Halík, Jaroslav, Šaršon, Vít |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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