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A Psychoanalytic Study of Occupational Stress and Burnout among Public Relations Practitioners

Unfavorable opinions and images of the public relations industry have persisted for decades, and the industry still struggles to deal with them. Additionally, it is a demanding profession that is expected to grow faster than average but struggles to retain talent. Public relations research has also predominantly focused on how nonpractitioners perceive public relations. The present study psychoanalytically analyzed two movies with cinematic representations of public relations practitioners and 20 interviews with public relations practitioners to examine how practitioners' self-perceptions of public relations unconsciously influence their practice and expectations, as well as their stress and burnout. More specifically, stress and burnout dynamics were explored among younger and older practitioners and gender.

Identiferoai:union.ndltd.org:unt.edu/info:ark/67531/metadc1986150
Date08 1900
CreatorsMartinez, Tiffany Adriana
ContributorsFuse, Koji, Mueller, James E, Paul, Newly
PublisherUniversity of North Texas
Source SetsUniversity of North Texas
LanguageEnglish
Detected LanguageEnglish
TypeThesis or Dissertation
FormatText
RightsPublic, Martinez, Tiffany Adriana, Copyright, Copyright is held by the author, unless otherwise noted. All rights Reserved.

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