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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
21

Advertising message effectiveness research : the state of the art in Hong Kong /

Wong, Chiu-tak, Benjamin. January 1900 (has links)
Thesis (M.B.A.)--University of Hong Kong, 1982.
22

Das Inserat als Werbemittel in der Absatawirtschaft mit besonderer Berücksichtigung der schweizerischen Verhältnisse.

Reigner, Henry, January 1950 (has links)
Inaug.-Diss.--Basel. / Vita. "Erscheint zugleich als Heft Nr. 7 in den Basler Betriebswirtschaftlichen Studien." Bibliography: p. 100-101.
23

A comparison of visual and verbal content of print cosmetic advertising between the US and China

Wang, Zhenzhen, January 2008 (has links) (PDF)
Thesis (M.A. in communication)--Washington State University, December 2008. / Title from PDF title page (viewed on June 30, 2009). "Murrow College of Communication." Includes bibliographical references (p. 74-84).
24

Twenty years of environmental message strategies a study of oil and forest industry advertising /

Bavec, Nancy Ann. January 1979 (has links)
Thesis (M.S.)--University of Wisconsin--Madison. / Typescript. eContent provider-neutral record in process. Description based on print version record. Includes bibliographical references (leaves 110-114).
25

The big sell attitudes of advertising writers about their craft in the 1920's and 1930's /

Shapiro, Stephen Richard, January 1900 (has links)
Thesis (Ph. D.)--University of Wisconsin--Madison, 1969. / Typescript. Vita. eContent provider-neutral record in process. Description based on print version record. Includes bibliographical references.
26

Cultural values, emotions and information a comparison of webpages from two culturally different countries /

Wang, Ye, January 2008 (has links)
Thesis (M.A.)--University of Missouri-Columbia, 2008. / The entire dissertation/thesis text is included in the research.pdf file; the official abstract appears in the short.pdf file (which also appears in the research.pdf); a non-technical general description, or public abstract, appears in the public.pdf file. Title from title screen of research.pdf file (viewed on August 17, 2009) Includes bibliographical references.
27

Comprehension of advertising as a function of various inter-cultural variables

Slater, Marcia Jill, January 1966 (has links)
Thesis (M.S.)--University of Wisconsin--Madison, 1966. / eContent provider-neutral record in process. Description based on print version record. Includes bibliographical references.
28

Dynamic issues in applied microeconomics : market performance, market structure and advertising competition /

Iwasaki, Natsuko. January 1900 (has links)
Thesis (Ph. D.)--Oregon State University, 2007. / Printout. Includes bibliographical references (leaves 85-92). Also available on the World Wide Web.
29

The effect of ad image-brand image incongruence /

Riquier, Christopher James. Unknown Date (has links)
Thesis (MBus)--University of South Australia, 1994
30

Admen and the shaping of American commercial broadcasting, 1926-50

Meyers, Cynthia Barbara, Schatz, Thomas, January 2005 (has links) (PDF)
Thesis (Ph. D.)--University of Texas at Austin, 2005. / Supervisor: Thomas Schatz. Vita. Includes bibliographical references.

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