Universiẗat, Diss.--Köln, 1997.

Background: Strategic place branding has gained increased recognition lately, both scholarly and inpractice. Because of globalization, cities are today constantly competing with othercities all over the world. Therefore it is today important for a city to communicate animage that is distinguished from others. However, a city’s image is not communicatedby a single organization, but by a various number of stakeholders. A city consists ofmany different stakeholders, which can make it a complex process. Problem: Much of the existing research argues for the need to involve stakeholders in theprocess of branding cities. How to successfully do so is however still not clearlydefined. This is a complicated manner since every stakeholder is different and hasdifferent needs, priorities and perspectives. This means that stakeholders are also ableto contribute to a city and its brand in a unique way, which existing research lacks indefining. As of last year, Jönköping Municipality and Jönköping University officiallybecame partners in a project called Jönköping Science City. This is a strategiccollaboration between the two parties around a common future vision for Jönköping. Purpose: The purpose of this thesis is to investigate how the involvement of JönköpingUniversity, as a stakeholder, looks like in the process of branding Jönköping city.Meaning that this study will analyze the collaboration and the effects that theuniversity has as a major stakeholder and as an educational center in the city. Method:  Primary and secondary data have been used in order to fulfill the purpose of thisthesis. A case study, in-depth interviews and existing literature have provided atheoretical and empirical base to for the analysis and conclusion. Conclusion: Jönköping University is a unique stakeholder and has had considerable contributionfor the city and its brand. By an established cooperation with the university, Jönköpingcity are in turn able to utilize the positive / Bakgrund: Till följd av globaliseringen som idag är ett faktum finns numera en konstantkonkurrens städer emellan. Detta har lett till en allt större betydelse och intresse kringstrategisk platsmarknadsföring, både vetenskapligt och i praktiken. I praktiken betyderdetta att städer idag har ett behov av att kommunicera en unik varumärkesimage somskiljer sig från övriga städer. Däremot kommuniceras inte städers varumärkesimageenbart av en organisation, utan genom många olika aktörer aktiva i staden. Problem: En stor del av den befintliga forskningen betonar vikten av att involvera dessa aktöreri stadens marknadsföringsprocess. Det finns dock inget entydigt svar på hur detta skallgenomföras och oklarheter råder på området. Att involvera aktörer i en sådan processär ofta komplicerat då olika aktörer har skilda behov, prioriteringar och perspektiv. Nuvarande forskning saknar även fakta kring det faktum att olika aktörer kan bidra tillen stad på unika sätt. Detta har författarna valt att kolla vidare på genom att undersökadet nyligen startade samarbetet mellan Jönköpings kommun och Högskolan iJönköping, Jönköping Science City. Jönköping Science City är ett officiellt samarbetei syfte att skapa och jobba mot en gemensam framtidsvision parterna emellan. Syfte: Denna uppsats har till syfte att undersöka Högskolan i Jönköpings medverkan iJönköpings stads marknadsföringsprocess. Detta kommer att göras genom attanalysera samarbetet mellan de båda parterna och de bidragande effekter somsamarbetet medför. Metod: Både primär- och sekundär data har bildat grunden för denna uppsatts. Författarna haranvänt sig utav en fallstudie, djupintervjuer och befintlig litteratur. Slutsats: Högskolan i Jönköping är en unik aktör i sin roll som stadens lärosäte och har bidragittill en stor del av den utveckling som skett i staden. Genom ett samarbete meduniversitetet, har Jönköping stad bättre kunnat utnyttja den positiva

Diss. Wirtsch.-wiss. St. Gallen, 2000 ; Nr. 2465. / Literaturverz.

Sustainability reporting by companies can serve as a communication tool with potential to build trust, influence the attitudes and perceptions of stakeholders. However, reporting without adding value and meeting the needs of the targeted stakeholders has been labelled a fad or meaningless by some scholars. The objective of this research was therefore to understand from a stakeholder‟s perspective; if indeed sustainability reporting is meeting their needs and creating value for them. A qualitative approach was used to illicit perspectives of multiple stakeholder groups on the value of sustainability reporting by two companies belonging to the mining sector. A total of sixteen different stakeholders belonging to different stakeholder groups and two sustainability experts from the two companies were interviewed to compare the company perspectives on value created with that of other stakeholders. The results highlighted that the relationship between the company and a stakeholder group, influences how that particular stakeholder group is prioritised and engaged. Stakeholder groups that are economically powerful, have higher saliency and those with potential to influence the business were prioritised and effectively engaged compared to those with low economic power and low legitimate claim over the company. The perceived benefit of sustainability reporting varied per stakeholder group and the company perspective of value differed from stakeholder perspective for some stakeholder groups. / Dissertation (MBA)--University of Pretoria, 2012. / Gordon Institute of Business Science (GIBS) / unrestricted

Stakeholder engagement-dialogue is proposed as a method of responding to the sustainable energy challenges facing South Africa. Establishing the renewable energy sector requires constructive engagement including consumers, energy suppliers, regulators and government. The purpose of this research is an attempt to gain a deeper understanding of the stakeholder engagement process - specifically dialogue - being used by government to establish the renewable energy sector. It evaluates the effectiveness of the current dialogue and the role this dialogue can play in establishing the renewable energy sector. Initially, the study analyses the dialogue contained in fifty public domain internet articles on renewable energy. This data is validated by face-to-face interviews with nine stakeholders. The analysis focuses on comparing the dialogue against an acceptable dialogue framework. Evidence from both sets of data suggests that the dialogue, although inclusive and open, lacks tolerance, empowerment and transparency. The study further found that effective dialogue should contain clarity, policies and trust. Moreover, findings from the research indicate that stakeholder dialogue can play a vital role in establishing the renewable energy sector but this dialogue needs to be with relevant stakeholders. This research adds to the existing literature in dialogue in that it proposes three additional dimensions for effective dialogue. Copyright / Dissertation (MBA)--University of Pretoria, 2010. / Gordon Institute of Business Science (GIBS) / unrestricted

The objective of this thesis is to investigate the significant perceived security threats against information security systems (ISS) for information systems (IS) in Saudi organisations. An empirical survey using a self-administered questionnaire has been carried out to achieve this objective. The survey results revealed that almost half of the responded Saudi organisations have suffered financial losses due to internal and external IS security breaches. The statistical results further revealed that accidental and intentional entry of bad data; accidental destruction of data by employees; employees' sharing of passwords; introduction of computer viruses to IS; suppression and destruction of output; unauthorised document visibility; and directing prints and distributed information to people who are not entitled to receive are the most significant perceived threats to IS in Saudi organisations. Accordingly, it is recommended to strengthen the security controls over the above weakened security areas and to enhance the awareness of IS security issues among Saudi companies to achieve better protection to their IS.

Outline As crises - ranging from mildly disruptive to disastrous - (1) become more frequent, corporate managers have no choice but to accept them as an inescapable reality to be factored into their planning and decision-making. When a crisis occurs, the performance of its crisis managers will determine the future of an organization. This thesis discusses four public crises that occurred in Taiwan in the 1990¡¦s which illustrate the key importance of a corporation¡¦s crisis management. After a thorough analysis of the four cases, we reached the following conclusions: Corporate culture is an important factor in crisis management. It determines how crises are perceived by people within the company, and the way in which they deal with the crises. Hence the corporate structure and reward system should be designed to encourage positive behavior. The management of stakeholder relationships is an integral part of crisis management. The concerns, views, and ideas of a wide variety of people ¡V employees, managers, customers, suppliers, the public and foreign trading partners ¡V need to be considered. (2) And the company must be willing to discuss all matters with the aim of achieving mutual trust and understanding. A carefully considered contingency plan is always the best solution. Careful attention paid to these processes will, without doubt, help to anticipate and avert crises.

Zugl.: Berlin, Techn. Universiẗat, Diss., 2008. / Hergestellt on demand.

Corporate social responsibility (CSR) is a subject that has gained more attention over the last two decades, and it is seen today as an integral part of the core strategy of many companies. The subject often involves a balancing act between many stakeholder interests, where employees often are mentioned as a main stakeholder group. The primary purpose of this degree project is to get a deeper understanding of managers’ perceptions of CSR’s impact on intrinsic and extrinsic employee motivation. Furthermore, this study fills the purpose of investigating perceptions about the effect of different CSR activities on intrinsic and extrinsic motivation. The study was conducted with the Swedish branch of Sodexo. Sodexo is globally considered a world leader in the service industry with over 419 000 employees in 80 countries, known for their well-developed and effective CSRwork. Current literature regarding CSR on the micro level (individual level and employee level) is still in an early stage which helped us to recognize a research gap. Similar studies to ours have not been concerned with getting a deeper understanding of the manager’s perceptions of CSR’s impact on employee motivation. This study was conducted using a mixed-method, which means that it consists of a qualitative part and a quantitative part where we discover how CSR activities towards employees, suppliers, the community, shareholders and customers affects employees’ extrinsic and intrinsic motivation. In the qualitative study, we conducted eight semi-structured interviews with managers from different departments and different hierarchical levels of Sodexo. These interviews helped us to gain a better understanding of how managers perceive the impact of CSR on employee motivation, and how they value the effect of different CSR activities on employee motivation. We used a thematic network analysis in order to interpret the results, which generated five themes: communication, strategic planning, diversity, working environment, and stakeholders. Our results demonstrated that managers perceived CSR activities towards the employees, the local community, and customers as intrinsic motivators. Also, Sodexo’s managers considered CSR activities towards employees and the local community as extrinsic motivators. However, interviewees disregarded CSR activities towards shareholders as a motivator towards the employees. Lastly, we received mixed-results regarding their perceptions of how CSR activities towards suppliers affected their employees’ motivation. For the quantitative part of our study, we surveyed employees at Sodexo in order to understand what motivates them. We used a multiple regression analysis which showed that CSR activities towards employees, shareholders, and customers positively impacts the intrinsic motivation of employees. Also, we discovered that CSR activities towards employees positively impacts the extrinsic motivation amongst employees. We argue that our findings indicate that CSR is a useful tool for increasing employee motivation, and thereby can lead to long-term competitive advantage. When comparing the results of our quantitative and qualitative studies through triangulation, one can see that there is perceptional differences and similarities between managers and employees. Our findings suggest that managers have the same perceptions as their employees regarding the effect of CSR activities conducted towards customers and employees on employee motivation. Also, our findings reveal a perceptual mismatch between managers and employees regarding the effects of employee motivation in regards to CSR activities conducted towards the community and shareholders

Critics of the Olympic Games argue that rather than promoting the cherished values of Olympism, the Games have primarily been used as a means to leverage public funds to satisfy the economic interests of the elite, while typically returning to the community overdebtness of hosting the event, unusable post event facilities and negative impacts to accommodations and its resident’s standard of living (Andranovich, Burbank & Heying, 2001; Haxton, 1999; Hall, 2006; Hiller, 1990, Horne & Manzenreiter, 2006; Lenskyj 2003; Macintosh and Whitson, 1993). For Vancouver, host city of the 2010 Winter Olympic Games, to overcome such criticisms the organizing committee must work with its stakeholders, those with a stake rather than stock in the Games, to ensure that social development benefits are maximized and negative impacts are mitigated. The city’s downtown eastside (DTES) has been singled out as the first area of focus by both the Vancouver Organizing Committee for the Olympic and Paralympic Games (VANOC) and the Vancouver Agreement (VA), a public collaboration aimed at addressing the social issues that plague the area including business decline, unemployment, poverty, crime, and drug use (Ference & Weicker, 2002; Pivot, 2006; Vancouver Agreement, 2006). The 2010 Winter Games Inner-City Inclusive Commitment Statement (ICICS), adopted by VANOC and the VA, outlines the goal for an inclusive and socio–economic responsible Games. Understanding how each organization aims to use these Olympic Games to address the social development issues in the DTES was the primary focus of this study. Using stakeholder theory, the specific research questions included: 1) How do the focal organization (VA) and the stakeholders (VANOC) define the social development issue(s) underpinning their involvement in the ICICS? 2) How does VANOC see its role/interests in the VA and how does this compare with the VA’s view of VANOC’s role? 3) What factors are facilitating or constraining the sustainability of the relationship between the VA and VANOC? 4) What outcomes do the VA and VANOC hope to accomplish and how will these be assessed? This case study from September 2005 to February 2006, used multiple qualitative research methods including document analysis of organizational reports, policies and media releases and purposive sampling to conduct 8 ‘elite’ face to face interviews with administrators from VANOC, the 2010 Legacies Now Society, a non-profit society that works with community partners to develop social and economic opportunities surrounding the 2010 Winter Olympic Games, and those involved at the VA. The study revealed the primary goal between these three organizations is to use determine how to effectively use these Olympic Games as a catalyst to address the social issues affecting the DTES. While acknowledging that these social issues will by no means be fully addressed by the time the Games are hosted, they continue to focus on building their relationships and within the community in order to accelerate this social agenda. Factors found to facilitating their own relationship and with the community include: inter organizational dynamics, the Olympic Games sectoral tables, and VANOC’s Board of Directors. While administrators also identified factors constraining the relationship to include: managing working relationships with the community, government politics, and inter organizational challenges.