The vitamin supplement industry is expected to grow by 4% a year through 2015 according to the Nutrition Business Journal (NBJ), with the vitamins and sports segments expected to grow even quicker. Healthy Life Inc. is an e-commerce nutrition supplemental company designed to become the market leader in Web based sales of naturopathic and homeopathic nutritional supplements. The company is located in Taipei, Taiwan. Although many Internet companies have recently failed, the Internet is still poised to support e-commerce retailers. Most of the dot-coms failed because of too easy access to capital and unproven business models with no true revenue streams. Healthy Life Inc. will overcome these problems with an easy-to-use website and an efficient distribution system. In the next three years, Healthy Life Inc. intends to create to create an icon e-commerce brand through laser-focused marketing and will grow to $319,000 in revenue.