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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
1

The impact of cultural and market distance on international advertising a content analysis of magazine advertising from US, Japan and Korea /

Kim, Yoo-Kyung. January 1996 (has links)
Thesis (Ph. D.)--Syracuse University, 1996. / Vita. Includes bibliographical references (leaves 229-237).
2

Cross-cultural content analysis of advertising from the United States and India /

Ahmed, Niaz. January 1900 (has links)
Thesis (Ph. D.)--University of Southern Mississippi, 1996. / Includes abstract. Reprint of author's dissertation. Includes bibliographical references (p. 108-119). Also issued in electronic format via World Wide Web.
3

The portrayal of adult sex roles : a content analysis of advertising pictures in six women's magazines

Simmons, Marcia Kay January 2011 (has links)
Digitized by Kansas Correctional Industries
4

Trends in American magazine advertising, 1840-1900

Nonken, Harold A., January 1966 (has links)
Thesis (M.S.)--University of Wisconsin--Madison, 1966. / eContent provider-neutral record in process. Description based on print version record. Includes bibliographical references.
5

Morphing through time an investigation into female representation in Vogue magazine advertising [ : a dissertation submitted to AUT University in partial fulfilment of the degree of Bachelor of Communication Studies (Hons)].

Stephenson, Laura, K. January 2009 (has links) (PDF)
Dissertation (BCS(Hons)) -- AUT University, 2008. / Includes bibliographical references. Also held in print (1 v. (unpaged) ; 30 cm. + 1 CD-ROM) in the City Campus Theses Collection (T 659.132 STE)
6

A study of the impact on white readers of magazine advertising utilizing Negro models

Hopkins, Robert Edwin, January 1965 (has links)
Thesis (M.A.)--University of Wisconsin--Madison, 1965. / eContent provider-neutral record in process. Description based on print version record. Bibliography: l. 121-125.
7

Referability of pertinent information as a factor in medium form effects on response to advertising of differentiable products

Jonovic, Donald J., January 1982 (has links)
Thesis (Ph. D.)--University of Wisconsin--Madison, 1982. / Typescript. Vita. eContent provider-neutral record in process. Description based on print version record. Includes bibliographical references (leaves 89-92).
8

Advertising appeals and gender images in Shishang Cosmopolitan and Shishang Esquire : a longitudinal and cross-cultural analysis /

Ji, Hong. January 2005 (has links)
Thesis (Ph.D.)--Ohio University, November, 2005. / Includes bibliographical references (leaves 122-131)
9

What increases ad recgonition [sic]? a content analysis to look at the impact of headlines, graphics and category on print advertising in an agricultural publication /

Gable, Stephanie. January 2007 (has links)
Thesis (M.A.)--University of Missouri-Columbia, 2007. / The entire dissertation/thesis text is included in the research.pdf file; the official abstract appears in the short.pdf file (which also appears in the research.pdf); a non-technical general description, or public abstract, appears in the public.pdf file. Title from title screen of research.pdf file (viewed on March 26, 2008) Vita. Includes bibliographical references.
10

Persuasive Strategien der französischen Werbung konzeptionelle Varianten von Zeitschriften-Anzeigen /

Klenkler, Eckhard. January 1982 (has links)
Thesis (doctoral)--Albert-Ludwigs-Universität zu Freiburg im Breisgau, 1982. / Includes bibliographical references (p. 261-271).

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