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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
1

Essays on product-introduction timing, pricing, advertising and piracy in contemporary media /

Prasad, Ashutosh, January 1999 (has links)
Thesis (Ph. D.)--University of Texas at Austin, 1999. / Vita. Includes bibliographical references (leaves 141-150). Available also in a digital version from Dissertation Abstracts.
2

Impact of time and order of market entry, advertising, and positioning on the expected market share of a new product : an empirical test

Carter, Theresa Idella, Mucha, Zofia Barabara January 1982 (has links)
Thesis (M.S.)--Massachusetts Institute of Technology, Alfred P. Sloan School of Management, 1982. / MICROFICHE COPY AVAILABLE IN ARCHIVES AND DEWEY. / Bibliography: leaves 149-150. / by Theresa Idella Carter and Zofia Barbara Mucha. / M.S.
3

Serialized drama and news programme viewers : a study on their socio-economic status, lifestyle and personality traits and the implications in consumer product marketing /

Chan, Hing-cheong, January 1981 (has links)
Thesis (M.B.A.)--University of Hong Kong, 1981.

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