Global ETD Search

1	The effects of television advertising on children: research report. January 1979 (has links) by Lee Pui-sang [and] Leung Lai-cheung. / Abstract also in Chinese. / Thesis (MBA)--Chinese University of Hong Kong. / Bibliography: l. 77-78. Television advertising and children
2	The relationship between cognitive structure and advertising placement : an experiment / Macklin, M. Carole. January 1981 (has links) Thesis (Ph. D.)--Ohio State University, 1981. / Includes vita. Includes bibliographical references (leaves 163-170). Available online via OhioLINK's ETD Center.
3	A content analysis of food advertisements during children's TV programming / Hurt, Jillian, January 2009 (has links) (PDF) Thesis (M.S.)--Eastern Illinois University, 2009. / Includes bibliographical references (leaves 51-56).
4	Evaluation of smoking prevention television advertisements by middle school youth effects of gender, ethnicity, and grade level / Bongiorno, Anne Elizabeth Watson. January 2003 (has links) Thesis (Ph. D.)--Duquesne University, 2003. / Title from document title page. Abstract included in electronic submission form. Includes bibliographical references (p. 170-179) and abstract.
5	Children's psychological responses to television food advertising / Mair, Alison Unknown Date (has links) Thesis (MPsych(Clin))--University of South Australia, 2000 Advertising Advertising Television advertising and children
6	The impact of television food commercials on young children / Burns, Timothy Matthew January 1978 (has links) No description available. Mass Communications Television advertising and children
7	The impact of child-directed media consumption on consumer intelligence Kalar, Suzanne 28 August 2008 (has links) Not available / text Advertising and children Young consumers Mass media and children
8	The relationship of Saturday morning television commercials viewed and the food consumption of third graders Roark, Beth A. January 1989 (has links) The relationship of Saturday morning television food commercials viewed and the food consumption of third graders in the Franklin County Community School Corporation in Franklin County, Indiana, was investigated. Such information should help parents, dietitians, and teachers educate children, ultimately producing a healthier population. The results of this study could possibly assist the federal agencies revise guidelines to help protect the children.The independent variable measured was food commercials viewed on Saturday morning; the dependent variable was food consumed. The instrument was designed, pilot-tested, and administered by the researcher with subjects’ identities remaining anonymous.Following data collection, the relationship between the variables was tested using phi coefficient. The phi value of .470 was considered to be significant beyond the .05 level to .00000 level. It was concluded that foods viewed on television are significantly correlated with foods consumed. / Department of Home Economics Television advertising and children.
9	The impact of child-directed media consumption on consumer intelligence Kalar, Suzanne, Burns, Neal, January 2004 (has links) (PDF) Thesis (Ph. D.)--University of Texas at Austin, 2004. / Supervisor: Neal Burns. Vita. Includes bibliographical references.
10	Trained to eat children's cognitive and emotional processing of snack food advergames / Bailey, Rachel. January 2008 (has links) Thesis (M.A.)--University of Missouri-Columbia, 2008. / The entire dissertation/thesis text is included in the research.pdf file; the official abstract appears in the short.pdf file (which also appears in the research.pdf); a non-technical general description, or public abstract, appears in the public.pdf file. Title from title screen of research.pdf file (viewed on August 10, 2009) Includes bibliographical references.

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