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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
1

Research of Market Competition and Media Diversity - An empirical study for front page of China Times, United Daily News and Liberty Times before and after Appledaily Newspaper published

Pai, Shih-Yu 02 August 2005 (has links)
Since Appledaily News had been published in Taiwan in 2003, it made a huge impact in news industry in Taiwan. The research studies in confronting Appledaily News which has been published in Taiwan, and what kind of effect has happened in China Times, United Daily News and Liberty Times when they compete with one another. The research uses the content analysis to analyze whether or not this competition will make the front page of a newspaper become more diverse in News industry. Otherwise, the research also wants to find out whether or not the diversity of Appledaily News is better than other Newspapers. According to this research, the competition of newspaper industry is eminent positive correlated with the news subject on the front page of a newspaper, and also with the diversity of the source. So China Times¡BUnited Daily News and Liberty Times in competition period are more diversity in the news subject on the front page of a newspaper and the source than oligopoly period. In addition, Appledaily is more diversity in the same measure than China Times, United Daily News and Liberty Times.

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