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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
1

The effect of web-based negative information on brand attitude

Yoon, Doyle, January 2003 (has links)
Thesis (Ph. D.)--University of Missouri-Columbia, 2003. / Typescript. Vita. Includes bibliographical references (leaves 94-105). Also available on the Internet.
2

The effect of web-based negative information on brand attitude /

Yoon, Doyle, January 2003 (has links)
Thesis (Ph. D.)--University of Missouri-Columbia, 2003. / Typescript. Vita. Includes bibliographical references (leaves 94-105). Also available on the Internet.
3

Essays on information economics

Youn, Hyungho 01 May 2003 (has links)
This dissertation addresses three topics on information economics. Generally, information is not perfect or costless as classical economics assumes. Thus, a consumer searches information at his cost or a seller provides information at his cost. First, chapter 2 presents a theoretical model where a consumer searches for local brand information. We show that a national brand providing information has a larger market share. Second, chapter 3 presents a theoretical model where a store randomizes prices and advertises the price changes. We show that at equilibrium the advertising intensity is negatively related to price and price density function is "U" shaped. As advertising costs decrease, average price decreases with more competition. Also as advertising costs decrease from the maximum to zero, price density function changes from monopoly price spike to nonprofit price spike. Thirdly, chapter 4 presents an example where information imperfection is not remedied so information asymmetry remains to cause moral hazard. The deposit insurance rate of a bank is set uniformly regardless of its loan quality because the government cannot discern the quality. Then, a failed bank has higher efficiency in good economic years by spending less on loan monitoring but lending aggressively, but has lower efficiency in difficult years because of its growing non-performing loan. The efficiency of Korean banks between 1990 and 1997 is measured by DEA (Data Envelopment Analysis), and the regression shows that the efficiency of the failed bank is affected by moral hazard. / Graduation date: 2003

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