The diploma thesis focuses to develop business plan for setting up a small business. The essence of this plan will be the creation of services aimed at servicing and noise reduction of vehicles. In the first part the thesis is focused on the theoretical approach to the solution and in the second part on the analysis of the current state. Based on these information, the business plan is drawn up.

The main subject of this work is the creation of a medium and long-term strategic concept for the family Valka Winery. The work also focuses on the development of the family company with regard to marketing, specifically brand marketing and its building, agritourism and its development opportunities, building and setting up the right business model and the overall planning and building of Valka Winery. The second chapter focuses on the theoretical basis for other chapters. In the third chapter is a complete analysis of company from the general environment, through the specifics of the wine market, to specific preachers of the family Winery War. In the last chapter we will find the final evaluation and own proposals as a concept of the plan, the possibility agritourism and products developement. At the end is economic evaluation and action plan for individual proposals.

This master´s thesis deals with the design of business strategy and its support through ICT. The strategy is designed for the potentially new company operating in the Escape Games market. The basis for the proposal itself is an analysis of the general environment, market environment and analysis of competitors. The proposal can be divided into two parts. The first part is devoted to the design of the framework for business, the second part deals with how the business strategy will be supported by ICT technologies.

The diploma thesis is focused on the creation of an economically feasible business plan for the establishment of a company dealing with the breeding and sale of live fish in Slovakia. The theoretical part contains a definition of the issues related to the main idea of the plan and its validation in the form of selected analytical and evaluation tools, the structure and content of individual parts of the business plan. The analytical part is devoted to the validation of the business model and analysis of the market and general environment, including the analysis of own resources and capabilities to identify key factors and evaluate them with subsequent decision-making on the appropriate market strategy. The design part describes the selected strategy of the company and the business model, which is elaborated into partial parts of the business plan.

The diploma thesis deals with the topic of strategic management of a construction company development. Based on theoretical knowledge together with the internal and external corporate environment analysis, the main goal of the work is to propose such a business strategy, where the company operates succesfully on both private and public procurement markets.

This diploma thesis focuses on the issue of the impact of legal regulation on the business model during its formulation and implementation. This work outlines the theoretical background in which are described the key concepts of work, strategic management and strategy, the insured strategy of corporate and business strategy and innovative approach as a business model Canvas. Furthermore, the basic characteristics of the level and method of legal regulation are outlined. The analytical part presents a specific business model, which will be used to reveal key areas subjected to legislation, which will then be compared with the solutions of the most successful companies in the given area. Based on these findings, the design part deals with the formulation and implementation of the business model so that it is legally compliant at both national and supranational levels, with the economic impact of the selected solution according to the degree of complexity and risk.

Many Swedish video game companies have in recent years been very successful in terms of share price development. Why is it like that? With the purpose to gain an increased understanding of the investor's choice, we here examine which business models are used in the Swedish video game industry. More specifically, we try to identify what similarities do the business models in the successful companies share and what similarities do the non-performing companies share. The analytical framework used is based on Business Model Canvas adapted to the video game industry. We use a qualitative approach with case studies of 10 listed Swedish video gaming companies, five successful and five non-performing, in terms of share price development. The data collected is from secondary sources, mainly the companies' annual reports, fitting the investors narrative with the assumption that secondary data is generally what influences the stock price.In general, the results suggest that similarities between business models among the successful companies largely coincide with similarities between the non-performing companies, which makes the information less valuable for understanding investors' choices. Nevertheless, one unique similarity among successful companies applies to that they in general have broad gaming portfolios that target several unrelated customer segments, i.e. a diversified market. The non-performing companies instead mainly target a niche market. Another unique similarity among successful companies’ business models concerns their use of acquisition strategies. In the non-performing companies' business models, acquisition strategies are largely lacking.

The result of this thesis is to create an overview of available 3D printing technologies, design a 3D FDM printer, create an instructional manual on the assembling and create a business model of a 3D printing company.

The diploma thesis focuses on development of business activities of company E-lékárna Brno. The thesis summarizes the analysis of external and internal environment alongside with the main factors and provides a SWOT analysis. The results are proposals and recommendations which can significantly be beneficial to the company to improve and contribute to long term development through sales increase, raising of public awareness of the company as well reduce the business risk.

Esta investigación estudia el proceso de transformación digital y las características del nuevo consumidor que se generan a raíz de la incorporación de la tecnología a los procesos de las empresas. De manera especìfica se analiza el proceso de transformación digital del modelo de negocio de los clasificados laborales Aptitus, el cual pertenece al Grupo El Comercio. Se entrevistó a cinco especialistas entre ellos Gerentes y Sub Gerentes del Grupo El Comercio quienes trabajaron de manera directa con la marca Aptitus y han presenciado los cambios de la marca a raíz de su proceso de digitalización. Los resultados muestran que la marca tuvo que realizar muchos cambios con el objetivo de adaptar su modelo de negocio a lo que el nuevo tipo de consumidor demandaba. Asimismo, se concluye que el consumidor peruano aún es un consumidor en proceso de digitalización. / This research studies the process of digital transformation and the characteristics of the new consumer that become a root of the transformation of technology to business processes. Specifically, the process of digital transformation of the business model of the Aptitus job classifieds, which belongs to the El Comercio Group, is analyzed. Five specialists were interviewed, including Managers and Sub Managers of the El Comercio Group who worked directly with the Aptitus brand and have witnessed the changes of the brand following its digitalization process. The detailed results that the brand had to make many changes in order to adapt its business model to what the new type of consumer demanded. It was also found that the Peruvian consumer is still a consumer in the process of digitalization. / Trabajo de investigación