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Three essays on performance and behavior of agricultural market advisory services in corn and soybeans /Cabrini de Colonna, Silvina Maria. January 2006 (has links)
Thesis (Ph.D.)--University of Illinois at Urbana-Champaign, 2006. / Source: Dissertation Abstracts International, Volume: 68-02, Section: A, page: 0661. Adviser: Scott H. Irwin. Includes bibliographical references. Available on microfilm from Pro Quest Information and Learning.
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Designing menus of extended warranty contracts under technological change and competition.Laksana, Kamonkan. January 2007 (has links)
Thesis (Ph.D.)--Lehigh University, 2007. / Adviser: Joseph C. Hartman.
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Discrete emotion and motivation relative activation in appetitive and aversive motivational system as a function of anger, sadness, fear, and joy embedded in the content of televised information campaigns /Lee, Seungjo. January 2007 (has links)
Thesis (Ph.D.)--Indiana University, Dept. of Telecommunications, 2007. / Title from PDF t.p. (viewed Nov. 20, 2008). Source: Dissertation Abstracts International, Volume: 68-03, Section: A, page: 0780. Adviser: Annie Lang.
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Essays on optimal bucket pricing, dynamic product offering and customer win-back strategies of continuous subscription serviceSun, Yacheng. January 2008 (has links)
Thesis (Ph.D.)--Indiana University, Kelley School of Business, 2008. / Title from PDF t.p. (viewed on May 11, 2009). Source: Dissertation Abstracts International, Volume: 69-08, Section: A, page: 3233. Advisers: Shibo Li; Rockney G. Walters.
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The impact of variations in source likeability upon attitude-related responsesHendrix, Kristin S. January 2008 (has links)
Thesis (Ph.D.)--Indiana University, Dept. of Psychological and Brain Sciences, 2008. / Title from PDF t.p. (viewed on May 13, 2009). Source: Dissertation Abstracts International, Volume: 69-08, Section: B, page: 5101. Adviser: Edward Hirt.
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Practice makes imperfect? sequence learning and the discontinuous acquisition of feature use skills /Lakshmanan, Arun. January 2008 (has links)
Thesis (Ph.D.)--Indiana University, Kelley School of Business, 2008. / Title from PDF t.p. (viewed on Jul 23, 2009). Source: Dissertation Abstracts International, Volume: 69-11, Section: A, page: 4418. Adviser: Shanker Krishnan.
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Taming consumer culture : a contractarian ethic for advertising /Jamison, Kathy, January 2008 (has links)
Thesis (Ph.D.)--University of Illinois at Urbana-Champaign, 2008. / Source: Dissertation Abstracts International, Volume: 69-11, Section: A, page: 4173. Adviser: Clifford Christians. Includes bibliographical references. Available on microfilm from Pro Quest Information and Learning.
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Promoting brand loyalty: Concepts and strategies.Cucciniello, Annamaria V. Unknown Date (has links)
Thesis (M.A.)--Fairleigh Dickinson University, 1995. / Source: Masters Abstracts International, Volume: 33-04, page: 1111. Adviser: Mary Cross.
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The scholarly contributions of Paul Dulaney Converse to the professionalization of the academic discipline of marketing /Dix, Laura F., January 2006 (has links)
Thesis (Ph.D.)--University of Illinois at Urbana-Champaign, 2006. / Source: Dissertation Abstracts International, Volume: 67-11, Section: A, page: 4261. Adviser: David M. Gardner. Includes bibliographical references (leaves 132-149) Available on microfilm from Pro Quest Information and Learning.
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A Data-Driven and Mixed Methods Analysis of Automotive Retail Operations ManagementColosimo, Mark 16 January 2019 (has links)
<p> The importance of effective retail operations management has never been more significant. Our research aims to expand the understanding for efficiency and dynamics of franchise outlets within retail networks with a focus on sales performance and profitability. The focus and contribution is the development of an actionable data analytics driven process by which automotive dealerships (retail outlets) can be analyzed to identify areas of opportunity for improvement. In general, automotive dealerships aim to sell product to make a profit, the manufacturer of the product/brand desires to sell vehicles to make a profit, and the customer desires to find a suitable transportation option that provides most utility. While substantial volumes of quantitative data exists about the details of operations and automotive dealership transactions, similar Key Performance Indicators (KPIs) are typically generated and reviewed in making decisions about operational change. We will focus on the actions (inputs) that relate to outcomes (outputs) at the dealership level, including factors relating to all three stakeholders and their interactions, which are anticipated to be relevant. Input variables and factors relating to the business outcomes of the stakeholders involved will be the desired target for finding synergies. </p><p> To address these concerns, we first developed an analytical process for providing recommendations to improve dealership efficiency and performance through quantitative data and demonstrated the effectiveness of the proposed process using a real-world dealership case study. With a desire to go beyond available datasets, there is a need to dig deeper into operations through aligning quantitative Key Performance Outcomes (KPOs) with qualitative survey analysis of dealership operators. This provides a detailed view of analysis not previously available, which should encourage dealerships to make change. Through the utilization of an interview process, with a focus on variance between dealerships, in creating a survey distributed to dealership management, an assessment of principal factors has been created. The assessment of these factors will help dealerships and manufacturers understand which activities, perceptions, and atmospheres have the greatest positive impact on new vehicle sales and profitability.</p><p>
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