The intensive tank culture of ornamental mouthbrooding cichlids poses several problems which limit their aquaculture potential. This project addressed some of these problems for Aulonocara baenschi. The production of juveniles in 2501 aquaria was accelerated when: a) aquaria were equipped with refuges, b) females of less than 70mm in standard length were used as broodstock, c) mouthbrooding females were replaced with gravid females at seven day intervals, and d) embryos were removed from the mouths of females at replacement times for artificial incubation. Two sex ratios also accelerated juvenile production. The sex ratio (male:females) 1:30 yielded the highest spawning returns per tank, and therefore represented the most effective utilization of aquarium space (a critical consideration for the small-scale culturist). Contrastingly, the sex ratio 1:12 yielded the highest clutch sizes and a high percentage female spawning return, and therefore represented the most effective utilization of broodstock (an important consideration for culturists inhibited by financial constraints or having an abundance of culture vessels). The reproductive behaviour of A. baenschi was described. Emphasis was given to aspects of reproduction of relevance to culture, for example; spawning times and seasons, clutch size and its relationship with female size, age and size of sexes at first spawning, embryo development rate and size of first swimming juveniles. The slow growth rate of juveniles, combined with a late attainment of marketable size (± seven months) was a major limitation affecting the cuIture potential of A. baenschi. Two factors favouring the cuIture of this species was the high survival rate recorded for both adults and juveniles, and the comparatively high prices fetched by fish on domestic wholesale markets (R4,00 per fish). It is recommended that A. baenschi should not be cultured exclusively for the relatively small South African ornamental fish market. A more profitable strategy for domestic culturists should involve a major production effort with A. baenschi and other desirable species of Aulonocara (e.g . A. ethelwynnae; A. hansbaenschi; A. stuartgranti & A. maylandi) for foreign markets (in particular, the U.S.A.; Western Europe & Japan). Not only are these markets massive, but prevailing exchange rates of the Rand with these currencies favour such a strategy.