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Top-of-mind awareness (TOMA) and product-country images (PCI) : an exploratory study /Seixas, Taissa January 1900 (has links)
Thesis (M.B.A.) - Carleton University, 2002. / Includes bibliographical references (p. 251-259). Also available in electronic format on the Internet.
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Consumers' shopping value and their responses to visual merchandise displays in an in-store retail setting /Fister, Sarah E. January 1900 (has links)
Thesis (M.S.)--Oregon State University, 2009. / Printout. Includes bibliographical references (leaves 85-89). Also available on the World Wide Web.
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Brands we love to hate : an exploration of brand avoidance /Lee, Michael Shyue Wai. January 2007 (has links)
Thesis (PhD--Chemistry)--University of Auckland, 2007. / "A thesis submitted in fulfilment of the requirements for the degree of Doctor of Philosophy, The University of Auckland, 2007". Includes bibliographical references (leaves 242-262)
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Consumption motivations underlying ownership effect in brand extensionsLi, Wei, January 2007 (has links)
Thesis (M. Phil.)--University of Hong Kong, 2007. / Title proper from title frame. Also available in printed format.
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Exploring the China apparel market : analysis of consumer's evaluative criteria, perceptions, and apparel expenditures by demographic variables /Hsiao, Chin-Fen, January 1996 (has links)
Thesis (Ph. D.)--University of Missouri-Columbia, 1996. / Typescript. Vita. Includes bibliographical references (leaves 124-133). Also available on the Internet.
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Exploring the China apparel market analysis of consumer's evaluative criteria, perceptions, and apparel expenditures by demographic variables /Hsiao, Chin-Fen, January 1996 (has links)
Thesis (Ph. D.)--University of Missouri-Columbia, 1996. / Typescript. Vita. Includes bibliographical references (leaves 124-133). Also available on the Internet.
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Determining the relationship between destination brand image and its components with intention to visitGras, Megan K. January 2008 (has links) (PDF)
Thesis (M.B.A.)--University of North Carolina Wilmington, 2008. / Title from PDF title page (viewed May 27, 2009) Includes bibliographical references (p. 74-83)
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Effects of gender and experience on results of sensory analyses of corn and potato chips /Campbell, Louise A. January 1997 (has links)
Thesis (Ph. D.)--University of Missouri-Columbia, 1997. / Typescript. Vita. Includes bibliographical references (leaves 405-414). Also available on the Internet.
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The effects of technical language, sentence-level context, and consumer knowledge on readers' processing of print advertising for technical products /Meeds, Robert January 1997 (has links)
Thesis (Ph. D.)--University of Missouri-Columbia, 1997. / Typescript. Vita. Includes bibliographical references (leaves 137-148). Also available on the Internet.
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Effects of gender and experience on results of sensory analyses of corn and potato chipsCampbell, Louise A. January 1997 (has links)
Thesis (Ph. D.)--University of Missouri-Columbia, 1997. / Typescript. Vita. Includes bibliographical references (leaves 405-414). Also available on the Internet.
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