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An analysis of the Privacy Policy of Browser ExtensionsZachariah, Susan Sarah January 2024 (has links)
Technological advancement has transformed our lives by bringing unparalleled convenience and efficiency. Data, particularly consumer data, essential for influencing businesses and developing personalized experiences, is at the heart of this transition. Companies may improve consumer satisfaction and loyalty by using data analysis to customize their products and services. However, the collection and utilization of consumer data raise privacy concerns. Protecting customers’ personal information is essential to maintaining trust, respecting individual autonomy, and preventing unauthorized access or misuse. Along with the protection of data, transparency is also another essential factor. When companies or organizations deal with users’ data, they are liable to inform these users of anything and everything that happens with their data. Our study focuses on the online privacy policies of Google Chrome browser extensions. We have tried to find the extensions that comply with the data protection guidelines and if all Google Chrome browser extensions are transparent enough to mention the details as per guidelines. Utilizing the power of Natural Language Processing (NLP) techniques, we have employed advanced methodologies to extract insights from these policies.
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