The purpose of this research was to investigate the influence of imagery strategy in learning performance. According to imagery and memory theory and imagination effect, using imagery strategy can help students integrate different information, reduce cognitive loading and the capacity of working memory, enhance schema acquisition and encoding the information to long-term memory. A total of 181 undergraduates and graduates were randomly assigned in the imagery group, transcribe group, note group, and study group. We found that there was no difference between imagery and transcribe group; however, the learning performance of imagery group was better than note group and study group. One week later, there was no difference between four groups. In the feedback of this research, the participant in imagery group thought the imagery strategy was interesting and cost few time than transcribe group. Finally, the primary findings were discussed and educational implications were provided.

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Implicit concept mapping (iCmap; Aidman & Egan, 1998), measures: (1) the complexity of conceptual activation, and (2) the degree to which integration is internally consistent. These characteristics describe aspects of both Dual Code theory (DCT; Paivio,1986) and of lexical meaning (Johnson-Laird, 1987). Within the DCT literature, two kinds of representations have been proposed, verbal and nonverbal, and in the case of concrete words both kinds of representations will be activated compared to abstract words, which only have a verbal representation. 40 Participants completed Experiment 1, which aimed to assess degree of conceptual change due to learning. The results revealed no change in performance. 120 Participants completed Experiment 2 with a modified task called, progressive concept mapping (proCmap). The results indicated that concrete nouns had greater consistency between trials relative to abstract nouns, whereas abstract nouns had greater complexity. These results provide confirmatory evidence that proCmap is sensitive to information associated with conceptual structure