Master-Arbeit Univ. St. Gallen, 2008.

Master-Arbeit Univ. St. Gallen, 2008.

Thesis--Wisconsin. / Includes bibliographical references.

Thesis (M.S.)--University of Wisconsin--Madison, 1983. / Typescript. eContent provider-neutral record in process. Description based on print version record. Includes bibliographical references.

Thesis (LL. D.)--University of London. / Includes bibliographical references and index.

Zugl.: Passau, Univ., Diss., 2007

Social networks have become an important factor in today’s society. Companies as well as individuals are using these platforms to interact with one another on a daily basis. This phenomenon has mostly been acknowledged by companies on B2C markets where these social network sites are being used to communicate their brand. On B2B markets however, the usage of these platforms have not been as optimistically implemented. Due to this fact, this study means to examine what brand enhancing intentions well-established B2B companies have with their usage of social networking sites.This study conducted a web survey where 89 of Sweden’s most successful companies (in terms of turnover) participated. The respondents’ answers were analyzed through statistic tools such as correlation analyzis, cluster analyzis and descriptive data. The collected data revealed that the respondents could be divided into four separate segments, which further could be divided into two perspectives, where the brand enhancing intentions of the usage of social networking sites seemed to differ. Key words: Social Networking Sites, B2B, brand equity, perceived quality, brand loyalty, brand recognition, brand recall, brand image.

This thesis investigates the performance of private equity backed IPOs. We have examined the European market in the period between 2000 and 2017 when the IPO activity experienced enormous growth. The main task was to assess whether the PE-backed IPOs evince superior performance when compared to their non-sponsored peers and the market. Further, we have examined the effect of the so-called valuation drivers on the IPOs' performance. To assess the IPOs' performance, we used the buy-and-hold abnormal returns with bootstrapped skewness adjusted t-statistics. In case of the valuation drivers' effect, OLS regression was applied. The main findings were that the PE-backed IPOs in Europe overperforme the market, mainly due to IPOs in the UK and Western Europe. The PE-sponsored IPOs also overperforme their non-sponsored peers, mainly due to IPOs in the UK, Western and Northern Europe. In case of the valuation drivers, we observed several significant correlations, however, their explanation power was negligible.

Thesis (M.B.A.)--Boston University

SILVA, Antônia Ana Neri Galdino e. Análise da dinâmica da evolução do valor de empresas brasileiras de capital aberto nos setores de mineração e siderurgia no período : 2002-2012. 2014. 81f. Dissertação (Mestrado Profissional) - Programa de Pós Graduação em Economia, CAEN, Universidade Federal do Ceará, Fortaleza-CE, 2014. / Submitted by Mônica Correia Aquino (monicacorreiaaquino@gmail.com) on 2014-11-06T13:49:03Z No. of bitstreams: 1 2014_dissert_aangsilva.pdf: 1805523 bytes, checksum: e3f4d7eeb7ad8194fb4d1eb94226e867 (MD5) / Approved for entry into archive by Mônica Correia Aquino(monicacorreiaaquino@gmail.com) on 2014-11-06T13:49:22Z (GMT) No. of bitstreams: 1 2014_dissert_aangsilva.pdf: 1805523 bytes, checksum: e3f4d7eeb7ad8194fb4d1eb94226e867 (MD5) / Made available in DSpace on 2014-11-06T13:49:22Z (GMT). No. of bitstreams: 1 2014_dissert_aangsilva.pdf: 1805523 bytes, checksum: e3f4d7eeb7ad8194fb4d1eb94226e867 (MD5) Previous issue date: 2014 / The study aims to evaluate the dynamics of evolution of corporate value; described by the variables Equity and Enterprise Value, the publicly traded companies in the mining and steel sector listed on the BOVESPA, between January 2002 and December 2012, which contributes with to the literature to use as a tool to analyze an autoregressive model with endogenous threshold value, and helps to capture changes on the default value of the companies placed on our current scenario and economic policy, to provide a more fair value of companies in the future since their use is of utmost importance to business decision-making and other purposes. Quantitative indicators for these two variables were calculated and the methodology allowed to investigate both the linearity and stationarity of their trajectories. The results showed, through the selected variables, three different situations among the selected companies: i) linear dynamics, non-stationarity for Equity and Enterprise Value, reaches Ferbasa and Equity the Vale; but the Enterprise Value of the Vale follows a stationary dynamics;ii) non-linear dynamics, which follows a pattern change in selected variables for Equity and Enterprise Value additionally non-stationarity in the two regimes, for Equity and Enterprise Value reaches Gerdau and Usiminas; and iii) non-linear dynamic for Equity and linear for the Enterprise Value for the National Steel Company, which additionally presents for Equity partial and globally stationary unit root, dynamic and Enterprise Value presents non-stationarity. / O trabalho tem como objetivo avaliar a dinâmica da evolução no valor das empresas, descrita pelas variáveis Equity e Entreprise Value, das Companhias de capital aberto do setor de mineração e siderurgia listadas na BOVESPA, entre janeiro de 2002 a dezembro de 2012, o qual contribui com a literatura ao utilizar como ferramenta de análise um modelo autoregressivo com valor limite endógeno, e ajuda a captar se existe mudança de padrão do valor das empresas ante as alterações no cenário e na política econômica, para prever um valor mais justo das empresas no futuro, uma vez que sua utilização é de extrema importância para tomada de decisões empresariais e outras finalidades. Indicadores quantitativos para essas duas variáveis foram calculados e a metodologia permitiu investigar, simultaneamente, a linearidade e estacionaridade de suas trajetórias. Os resultados mostraram, através das variáveis selecionadas, ocorreram três situações diferentes entre as empresas: i) dinâmicas lineares, não estacionaridade para o Equity e Enterprise Value, atinge a Ferbasa e Equity a Vale; porém o Enterprise Value da Vale segue uma dinâmica estacionária; ii) dinâmicas não lineares, o que segue uma mudança de padrão nas variáveis selecionadas, para Equity e o Enterprise Value, adicionalmente, não estacionaridade nos dois regimes, para o Equity e Enterprise Value, atingem a Gerdau e Usiminas, e iii) dinâmica não linear para o Equity e dinâmica linear para o Enterprise Value para a companhia Siderúrgica Nacional, que adicionalmente, apresenta para o Equity com raiz unitária parcial e globalmente estacionária, e para o Enterprise Value apresenta não estacionaridade.