Interviewing of the guests of Druskininkai took place on January 13 – February 4, 2007. Depending on the results of the interview, we can state that one of the key conditions for the development of ecological farming in the country is ecological consciousness of the consumers, as the production and consumption of ecological products establishes preconditions to improve the quality of life. Ecological product demand is increasing, but not enough to forecast the market development. One of the reasons to low increase of the ecological product market is still unformed trading structures of these products. 57 % of the respondents buy ecological products in the supermarkets, 30 % - in the markets, only 4 % - directly from the ecological farms, and 8 % - during the expositions. Realization of ecological products in the supermarkets should speed up the growth of the market of these products. Main problems in selling the ecological products in big supermarkets would be rather high markup as well as the lack of an express ecological product marking. 43 % of the respondents identify ecological products by a special ecological product category (section), i.e. they do not spare time in search of an ecological product. Ecological product demand is increasing; however, the trading infrastructure has not been formed yet. The most popular ecological product trading form is still not clear. Another, the primary, reason to low ecological product demand is low income. Residents and... [to full text]