Heat supply industry is one of the economic energy industries. The heating supply companies are considered local monopolies. This state is caused by customers having practically no opportunities to change the supplier or the way of heating. The reason for this is mainly the investment intensity of obtaining the technology of heating systems. The specific problem concerning the heating supply companies lies in the fact that the majority of customers are households which, as a result of increasing prices of consumed thermal energy, are interested in savings. The volume of heat sales to households depends particularly on outside temperature. The customers cannot be motivated to make higher purchases because they take only as much thermal energy as they need to balance heat losses of a heated object. The dissertation thesis called 'The marketing behaviour of a heating supply company in a regulated energy industry' deals with the possibilities of using marketing tools in companies that are active in price-regulated energy industry. It outlines the basic relationships that individual subjects in the heat supply industry establish among themselves and it analyses these relationships. First and foremost it contains the assessment of influence of external factors on heating supply companies. It points out the possibilities of using individual elements of the marketing mix in a heating supply company, a combination of elements or specific conditions in heat supply industry of only one of them. The cause of this state is seen in the fact that the product is unambiguously determined, the price is significantly regulated by state represented by the Energy Regulatory Office and the system for thermal energy distribution is firmly established. It is shown that pointed and effective use of the marketing communication tools (especially the creation of public relations, sales and advertising support) is the most effective element of the marketing mix. While preparing the dissertation thesis, individual hypotheses were determined and established facts were confronted with real conditions in a specific heating supply company, VYTEZA, s.r.o., which supplies heating to more than 3700 households in the city of Vyškov.

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Currently, the importance of renewable energy sources (RES) is much higher than before. Among the most important RES we rank biomass, which consists of more than half of produced energy from renewable sources. Using biomass increases the utilization of wood fuels and greater emphasis is placed on their processing requirements. The purpose of this study is to assess the ecological parameters that affect the use of wood chips for energy purposes, based on a comparison of existing norms and standards. The first part is focused on theoretical use of wood waste and subsequent utilization of therefrom made fuel. Subsequently there is evaluated the use of fuel for energy purposes in practice. The work also includes examining factors (calorific value, humidity, etc.) affecting the quality of biofuels in different seasons. The contribution of this work is to document the flow of wood waste, proving the benefits of recycling wood waste and recommendation for action in the future.

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The diploma thesis' aim is to estimate the value of an engineering company in the eyes of a potential strategic investor. The thesis covers the key aspects of valuation including financinal analysis and strategic analysis of the underlying asset. The gained knowledge and projection results are used in preparation of a financial plan as well as the valuation itself. The results of the valuation are accompanied by several recommendations to the potential investor.

Goal of this Master's Theses was financial analysis of energy producer CEZ and finding reasons for increasing profits generated in last years. In the beginning I have defined standard set of financial indicators. Then I have analyzed the situation of the electricity market in the Central European region. Using the defined set of financial indicators I have analysed the consolidated financial statements of the company for years 2006-2009. Later on I have compared the findings with 2 European competitors of the company. I have discovered that thank to increasing market prices of the electricity after the Czech market has been liberalised, company has heavily increased the revenues and subsequently the return on equity. The management has changed the gearing of the company as it had only limited amount of debt. Thank to the leverage effect it further increased the return on equity. At the end I have analysed the impact of the state ownership of most of the shares with only limited effect on the profitability of the company.

Energy Regulatory Office Abstract Energy regulatory office (ERO) was established in 2001 by Act No. 458/2000 Coll., on business conditions and public administration in the energy sectors and on amendment to other laws as an independent specialized authority of the state administration for the regulation of energy sector and pricing authority in the field of energy. Among its main goals include prices regulation, licenses management, supervision performance over duties observance that licence - holders follow from law regulations and from ACER's resolution, European comittee's and ERO's, controls executions and in case of disharmony between desirable and real behavior of stowing remedy sancitons investigation performance of competition requirements concerning electricity or gas in markets, information providing and dissension decision - making like subject supporting alternative dissension on disputes in power - engineering branch. The aim of this thesis is to present the ERO as a whole with the approaching of its activities with a focus on defining its competence in relation to the environment, because humanity's depedence on energy brings with it negative effects that can lead to the disappearance of civilization. I tis therefore necessary to link the energy and environmental sectors and to direct the...

Předmětem zkoumání práce jsou ekonomické vztahy mezi ČLR a africkými ekonomikami. Pomocí analýzy jejich vztahů si práce klade za cíl odpovědět na otázku ekonomické a politické pozice ČLR ve světě, kterou ČLR získává rozvíjením bilaterálních vztahů s africkými státy. Teoretické závěry práce byly dále podpořeny průzkumem mezi čínskými podniky, které obchodují s africkými státy.

This thesis is dedicated to the production of electricity with special focus on nuclear energy. Current energy issues in the world are crucial and the today's world situation is putting pressure on energy industry to be sustainable. Goal of this work is to analyze current energy mix in the world and objectively evaluate advantages and disadvantages of different methods of electricity production from economic, as well as ecological and political view.

Promotional methods in energy and power engineering on B2B market for increase sales. Diploma thesis. Brno: Mendel University in Brno, 2015. Diploma thesis evaluates the tools of marketing communication on B2B mar-ket in energy sector by using a qualitative marketing research. Analyses which of the tools of marketing communication are the most effective in that specifically sector as energy engineering. In the first part of the thesis is outlined the review of the literature, in the second part is accomplished an analysis of a macroeco-nomic environment and of the sector. In the third part in been accomplished the research of the companies and their marketing communication. In the final part of the diploma thesis are evaluation, comparison and suggestion of the most effective tools of marketing communication.