<p>The authors have noticed that during the last couple of years the interest about China has grown not only as an attractive market for production but also as a consumer market. A limited amount of books and articles have been written about SMEs entering the Chinese consumer market and even fewer articles have been written about Swedish SMEs entering China to sell their products. This is what caught the author’s attention of writing this thesis.</p><p>Sweden has for a long time been good at exporting to other countries. Now when the Chi-nese market has opened up to western companies there are a lot of potential on this market that is estimated to be one of the largest in the world. There are still differences between China and other market not at least the culture. But as time and globalisation goes on the Chinese people learn how to react to the new world of companies from the west that tries to get its share of the highly attractive Chinese market.</p><p>The purpose of this thesis was to investigate how previous experience and knowledge af-fected the long-term establishment on the Chinese market for the selected Swedish SMEs. Also the knowledge that was obtained when entered China that made the establishment possible was investigated.</p><p>By interviewing four Swedish small and medium sized companies that have managed to export their products to China and also managed to stay there the authors have gotten to a better understanding of the process of export and the different knowledge's that the com-panies gets in this process of internationalisation. By also interviewing a consultant with a long experience of Chinese-Swedish relations and doing business with China the authors have got a good picture of the issues of today’s SMEs trying to export to China.</p><p>The analysis revealed that the single most important aspect of making a successful long-term establishment on the Chinese market is the commitment the company can give. It is crucial in order to gain crucial connections and to provide the necessary service that is de-manded by the Chinese customers.</p> / <p>Det ökade intresset för Kina de senaste åren har inte undgått författarna av denna uppsats, på senare tid har inte bara Kina varit målet för strategiska produktionsetableringar men man börjar även få upp ögonen för den växande köpkraften i landet. En begränsad mängd böcker och artiklar tar upp ämnet om SME som gör entré på den kinesiska marknaden. Än mindre forskning finns om svenska SME som går in i Kina med målet att sälja sina produk-ter. Detta fångade författarnas intresse.</p><p>Sverige har under lång tid varit ett exporterande land. Nu när det kinesiska marknaden har öppnats för västerländska företag finns det stora möjligheter på en av de största markna-derna i världen. Kina är en unik marknad och skillnaden mot andra marknader är avsevärd, inte minst kulturskillnaderna. Men under globaliseringens gång lär sig det kinesiska folket att hantera den nya världen och västerländska företag som ger sig in på den attraktiva kine-siska marknaden.</p><p>Syftet med denna studie är att undersöka hur tidigare erfarenhet och kunskap påverkat de utvalda företagens långsiktiga utveckling på den kinesiska marknaden. Den kunskap som tillvaratogs under tiden i Kina som underlättade vidare utveckling kommer att undersökas.</p><p>Genom att intervjua fyra svenska företag som har lyckats slå sig in på den kinesiska mark-naden har författarna lyckats få en djupare förståelse om exportprocessen och de olika sor-ters kunskap som företagen erhåller under internationaliseringsprocessen. Genom att också intervjua en konsult med lång erfarenhet av relationer med Kina och det ekonomiska kli-matet i Kina har författarna fått en god bild av vilka svårigheter som SMEs stöter på vid export till Kina.</p><p>Analysen avslöjade att den enskilt viktigaste aspekten i att en etablering lyckas långsiktigt på den kinesiska marknaden är det engagemang företaget kan leverera. På det viset kan företa-get få tag på de nödvändiga kontakter som krävs och leverera den typ av service som krävs av de kinesiska kunderna.</p>

Thesis (M.B.A.)--University of Hong Kong, 1986.

Baigiamajame magistro darbe teoriškai ir remiantis konkrečios įmonės pavyzdžiu buvo išanalizuotos įmonės produkto eksporto išplėtimo galimybės, pasitelkus mokslinę literatūrą, nagrinėjančią pasaulyje vykstančius globalizacijos ir įmonių veiklos internacionalizavimo procesus, pateikti tikslūs ir jau pasaulinės praktikos patvirtinti įmonės eksporto plėtros metodai ir su tuo susiję strateginiai pasirinkimai. Baigiamajame magistro darbe atlikta įmonės internacionalizavimo proceso etapų tipologija ir lyginamoji analizė, suklasifikuoti įmonės vidiniai ir išorinės aplinkos veiksniai, lemiantys įmonės produkcijos eksporto plėtros galimybes ir motyvai, skatinantys įmones plėsti veiklą užsienio rinkose. Išanalizuoti įmonės produkcijos eksporto didinimo būdai, akcentuojant eksporto marketingo strategijos parengimo būtinumą, aprašyta įvairių užsienio šalių patirtis šioje srityje. Išnagrinėti garsiausių autorių įmonės produkcijos eksporto plėtros planavimo proceso etapai. Pateikta eksporto plėtros efektyvumo įvertinimo metodika. Pateikti autorės siūlomi įmonės produkcijos eksporto didinimo proceso etapai. Išanalizuoti ir pagal svarbą surūšiuoti veiksniai, lemiantys buitinės technikos pardavimų apimtį. Pateiktas buitinės technikos gamybos įmonės produkcijos eksporto plėtros modelis, siejantis įmonės veiklos planus su jos galimybėmis. Išnagrinėta konkrečios buitinės technikos gamybos (šaldytuvų) įmonės veikla tarptautinėje rinkoje. Atlikta šaldytuvų gamybos įmonės produkcijos eksporto... [toliau žr. visą tekstą] / This Master paper is an attempt to discuss strategies, methods, motives and possibilities of the international development of Snaigė SC as well as to present the results of the research. Snaige SC is the only producer of household refrigerators and freezers in Lithuania and the Baltic States. The main objective of this work is to analysis and understand the importance of export readiness for the development of the company in theory and use this information in practice for Ltd. Object of the study: development of export. The aims of the paper are the following: 1. To provide theoretical description of the strategies, essential for the Company’s integration into international business, reveal the methods and motives for international development and give emphasis to potential advantages of such a development. 2. To analyse the international markets in which Snaigė SC participates and introduce the policies and goals of the Company. Export is globally extending the boundaries of the business world. Once a company has decided to sell products overseas, it is necessary to develop an export plan. An effective export plan will help evaluate your strengths and weaknesses when entering the export market. But before preparing an export plan economists recomment making export analysis, as with any other business practice, exporting comes with its own set of opportunities and challenges that you must know beforehand. The export Diagnostic will help to evaluate your export readiness and... [to full text]

This paper tries to define the concept of Export Finance and establish if the Export Financing is cost-effective way to raise capital and how is it organized in the Russian Federation. In order to do so, several methods have been used: the related literature has been studied, numerical analysis of economic-efficience of export financing has been prepared based on the real example and three interviews with experts in Export Finance have been conducted. The findings suggests that Export Financing is an attractive way of financing in a current economic environment and there is no credible alternative to it on the Russian market. Moreover, the analysis show that despite of the number of advantages, that Export Financing have, there are still some gaps in Export Financing, but in general, Export Finance area is developing and becoming more and more popular among russian importers and exporters

In a novel approach using agency theory, we conceptualize export pricing as price manipulations an exporter initiates to cope with the distributor-level, internal competition with the other product lines the distributor carries. We argue that suppliers can influence foreign resellers' behaviors and therefore manage export channel relationships with prices. Using a sample of 283 exporter-importer relationships, we uncover the export price manipulations used to cope with internal competition, and we examine their impact on the exporter economic performance. We show that the performance effect of this pricing policy is achieved through the adequate role performance of the importer. Moreover, using a small but rare dyadic data set, we offer an additional test of the effectiveness of this form of pricing. Finally, by comparing the results of our study to exporters' practice we show how they tend to overuse price discounts to motivate their overseas distributors. (authors' abstract)

The objectives of this research project are threefold: (1) to identify the key marketing innovation factors which drive successful export marketing strategy in Thai manufacturing companies, (2) to test the proposed model 'The Full Model of Export Performance' on Thai export manufacturing companies, and (3) to suggest recommendations to Thai export manufacturing companies in order to improve their export performance.

Thesis (M.B.A.)--University of Hong Kong, 1993.

Thesis (M.P.A.)--University of Hong Kong, 1994. / Includes bibliographical references (leaves 106=108).

Thesis (M.P.A.)--University of Hong Kong, 1994. / Includes bibliographical references (leaves 106-108). Also available in print.

Thesis (Ph. D.)--University of Texas at Austin, 1991. / Vita. Includes bibliographical references (leaves 196-203).