It is because the ¡§Birth Rate Declination¡¨ is arrival. The competition of each child is to turn a white-hot stage. In addition, the concept of ¡§Whole Personal Education¡¨ is growing up, which parents are not only focusing on the entrance examination which children have to study in the cram schools. In today, parents are focusing on the omnidirectional technological skills. Therefore, the cram schools which are in Taiwan have already changed their teaching strategies. Originally, the doctrine is to enter higher level schools; however, the doctrine is to have different talents. As a result, each kind of cram school marches toward multidisciplinary period. In this competitive period, parents select talent cram schools with strict rules and many managers of cram schools are also finding out key elements that cause satisfaction from parents. The key elements are as following. First, the customers¡¦ ideology is developed; second, the quality of service is superior or inferior; third, the form of business is excellent or not; fourth, the competitive condition of price, etc., This research paper provides two famous cram schools that are very famous and have branch offices in south Taiwan as examples. Moreover, this research paper will investigate the relation between the quality of service, the form of business, sense of price, and customers¡¦ satisfaction. There are five hundred questionnaires. Three hundred questionnaires are assigned from percussion instrument classes, and the quantities of responses are two hundred and eighty-two questionnaires. Two hundred questionnaires are assigned from dancing classes, and the quantities of responses are one hundred and fifty-three questionnaires. The percentages of responses are eighty-seven. After analyzing, this research paper discovers some conclusion as following: 1. In price part, two units group of parents who have higher educational degree and income make more senses about price than lower group parents. Furthermore, in percussion instrument classes, female make more senses than males about price. In contrast, males make more senses than females in dancing classes. 2. In the quality of service, there are three ideas that are responses, care, and tangibles. In these three ideas, females can have the agreement easier than males with cram schools. Two units group of parents have obvious difference in response. The parents who are from percussion instrument classes do not satisfied with responses, but parents who are from dancing classes agree with the responses. 3. In percussion instrument classes, parents pay much attention to the form of business; even it makes a stay in classes. 4. In customers¡¦ satisfaction, two units group of parents who are in this research express that females feel satisfied more than males. 5. In census, there are not so many distinct varieties. However, there are only few obvious varieties which are professional part, educational part, and family state etc., in percussion instrument classes. In professional part, the obvious varieties are ¡§the tangible of service quality.¡¨ In educational part, the obvious varieties are ¡§the form of business.¡¨ In family state, the obvious varieties are ¡§the credit of business.¡¨ In contrast, in dancing classes, there are two obvious varieties which are professional part and family state. In professional part, the obvious varieties are ¡§the sense of price.¡¨ In family state, the obvious varieties are ¡§the customers¡¦ satisfaction.¡¨