The FlyDeal Mobile Loyalty App business plan communicates the business model to the readers, as well as provides relevant information on FlyDeal’s services, markets, start-up costs, capital investment, and financial forecasts. The FlyDeal Mobile Loyalty App is a complete loyalty marketing solution that allows consumers to download the FlyDeal app via the Apple App Store or via the Android Market. The FlyDeal app will enable them to consolidate all their loyalty and membership reward cards into one application that is accessible via their smartphones. They can then earn points to claim rewards from merchants who have subscribed to the service, at their convenience. For merchants who have subscribed to the service, the FlyDeal Online Platform will enable them to create and manage their loyalty programs online, and get real-time analytics at a low cost. The business will require a capital investment of 150,000 USD, where 60% will be funded by the founder, and 40% will be funded by investors. FlyDeal will have a projected gross revenue of 7,184,825 USD and a net income of 4,126,607 USD and payback within the first quarter of Year 3. FlyDeal’s exit strategy is in a form of acquisition either by local or international companies.