Submitted by Jorge Silva (jorgelmsilva@ufrrj.br) on 2018-03-15T18:07:25Z No. of bitstreams: 1 2016 - Nadja Ohana Soares Guilherme.pdf: 2566177 bytes, checksum: d53c34f3a24966c1af40a317f57b287c (MD5) / Made available in DSpace on 2018-03-15T18:07:25Z (GMT). No. of bitstreams: 1 2016 - Nadja Ohana Soares Guilherme.pdf: 2566177 bytes, checksum: d53c34f3a24966c1af40a317f57b287c (MD5) Previous issue date: 2016-10-19 / CAPES / The present research sought to understand the emergence and interaction of the chef of cuisine as mediator in the relationship between small producers and consumers. Based on the characterization of the recent gastronomization phenomenon of organic family farming, this research examined the creation and the work developed by Ecochefs of the Maniva Institute in the Carioca Circuit of Organic Fairs (Circuito Carioca de Feiras Org?nicas ? CCFO). In addition, this research located and analyzed the place of the producers that supply ingredients for the Institute and also sought to understand how organic pink tapioca is perceived and consumed by the visitors of these fairs. The methodological strategy used to achieve these objectives consisted in a qualitative approach to data collection and analysis, based on participant observation at the fairs and semi-structured interviews with producers, chefs and consumers. In conclusion, the research points out that the work developed by Ecocofs of the Maniva Institute goes beyond the construction of a differentiated product of gastronomic quality, prioritizing the figure of the small organic producer, seeking, in this way, to strengthen organic family agriculture in Rio de Janeiro. / A presente pesquisa buscou compreender a emerg?ncia e atua??o do chef de cozinha como mediador na rela??o entre pequenos produtores e consumidores. Partindo da caracteriza??o do fen?meno recente de gastronomiza??o da agricultura familiar org?nica, esta pesquisa examinou a cria??o e o trabalho desenvolvido pelos Ecochefs do Instituto Maniva no Circuito Carioca de Feiras Org?nicas ? CCFO. Al?m disso, situou e analisou o lugar dos produtores que fornecem ingredientes para o Instituto e, ainda, buscou entender como a tapioca pink org?nica ? percebida e consumida pelos frequentadores destas feiras. A estrat?gia metodol?gica utilizada para atingir esses objetivos consistiu na ado??o de uma abordagem qualitativa de coleta e an?lise de dados, a partir da observa??o participante nas feiras e entrevistas semiestruturadas com produtores, chefs e consumidores. Como conclus?o, a pesquisa aponta que o trabalho desenvolvido pelos Ecochefs do Instituto Maniva vai al?m da constru??o de um produto diferenciado e de qualidade gastron?mica, priorizando a figura do pequeno produtor org?nico, buscando, dessa forma, fortalecer a agricultura familiar org?nica do estado do Rio de Janeiro.