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Gestao tecnologia: um estudo de caso no setor sucroalcooleiroPedro, Edilson da Silva January 2004 (has links)
PEDRO, Edilson da Silva Pedro. Gest?o tecnol?gica: um estudo de caso no setor sucroalcooleiro. 2004. 145f. Disserta?ao (Mestrado em Engenharia de Producao) - Universidade Federal de Sao Carlos, Sao Carlos, 2004. / Submitted by Elisangela Moura (lilaalves@gmail.com) on 2010-09-27T14:21:39Z
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Previous issue date: 2004 / A abertura da economia brasileira levou as empresas agroindustriais sucroalcooleiras a empreenderem processo de reorganiza??o de suas estruturas produtivas para aumentar suas compet?ncias em diferencia??o de produto, diversifica??o produtiva e mercadol?gica para enfrentar o acirramento da concorr?ncia. Neste cen?rio, estabeleceu-se como objetivo desta disserta??o a an?lise da capacita??o tecnol?gica na firma e proposi??o de diretrizes para constru??o de modelo para gest?o tecnol?gica, de modo a fortalecer a empresa frente ? concorr?ncia e os mercados
setoriais. As contribui??es deste estudo constituem em: 1) identifica??o de recursos
estrat?gicos para capacita??o tecnol?gica; 2) levantamento de processos de tomada de
decis?o para aquisi??o e aprendizagem tecnol?gica; e 3) avalia??o das pr?ticas e formas de gest?o e, ent?o, indica??o de um modelo de refer?ncia para gest?o tecnol?gica da firma. Para estruturar este trabalho, foi elaborado um modelo de pesquisa a partir da
revis?o da literatura de competitividade da agroind?stria brasileira e das abordagens
te?ricas de capacita??o e gest?o tecnol?gica das firmas. O m?todo utilizado na pesquisa
de campo foi o explorat?rio e qualitativo com estudo de caso ?nico. Ressalta-se que o
modelo da pesquisa ? apresentado como uma contribui??o da disserta??o e poder? servir
a futuras investiga??es. Os resultados deste trabalho constituem uma contribui??o para
determina??o de condi??es para efici?ncia din?mica da agroind?stria. Concluiu-se que a
empresa sucroalcooleira estudada deve formalizar um processo para defini??o de sua
estrat?gia tecnol?gica, direcionado aos mercados industriais, assim como, manter uma
estrutura para gest?o tecnol?gica. Para isso ? proposto um modelo de capacita??o e de
gest?o tecnol?gica, com vis?o dos recursos tecnol?gicos da firma, considerando seu
posicionamento nas cadeias produtivas e de suprimento em que est? inserida. Espera-se
que o estudo de caso do problema em uma empresa possa servir como refer?ncia a
outras empresas agroindustriais e a novas pesquisas sobre o tema. ABSTRACT: The opening of Brazilian economy made the sugar and alcohol industries undertake the reorganization process of their productive structures aiming to increase their competency in product differentiation and in productive and market diversification in order to face the incitement of competition. Considering this scenario, the purpose of
the dissertation is to analyze technological qualification in the company and to suggest
policies for the construction of a model of technological management in order to reinforce the company so that it becomes able to face the competition and the setorial
markets. The contributions of this chapter are: 1) identification of the strategic resources for technological qualification; 2) survey of decision making processes for technological acquisition and learning; and 3) evaluation of practices and management means and, therefore, indication of a reference model for technological management of the company. To structure this work, a research model was elaborated taking into account the revision of literature regarding the competitiveness of Brazilian agroindustry as well as theoretical approaches of technological qualification and management of companies.The method used on the field research was an exploratory and qualitative one based on the study of only one case. It is emphasized that the research model is presented as a contribution acquired from the dissertation and that it can be used for investigations in
the future. The results of this work constitute a contribution for the determination of conditions for dynamical efficiency of the agroindustry. The conclusion is that the sugar and alcohol company studied should formalize a process for definition of its technological strategy aiming the industrial market, as well as to maintain a structure for technological management. For this, it is proposed a model of qualification and technological management, considering the technological resources of the company and its position on the productive and supply chains in which it is inserted. It is believed that the case study of the problem in one company can be used as reference by other agroindustrial companies and by new researches on this theme
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