William Lovell Finley was an American conservationist active in Oregon and California from 1894 to 1947. He was president of the Oregon Audubon Society and a field representative for the National Audubon Society. He also served as Oregon State Game Warden, State Biologist and as a Commissioner on the Oregon State Fish and Game Commission. He wrote for ornithology journals and popular magazines, was an early wildlife field photographer, and made wildlife films. This thesis examines the Finley's career from 1887 to 1911 to demonstrate how Finley, as a self-taught naturalist, forged a professional identity and became part of a social and professional network of conservationists. Using Finley's correspondence and published pieces the thesis presents a detailed account of his photography partnership with Herman T. Bohlman, a Portland plumber and artist, and of Finley's involvement in three ornithology organizations, the Northwest Ornithology Association, the Cooper Ornithological Club, and the National Audubon Society.