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A Feasibility Study of eggs home delivery in Taiwan---in marketing perspectiveFeng, Chao-chun 10 August 2005 (has links)
Most of the patterns of distribution channel of eggs traditional industry are through the middlemen. Therefore the distribution channel classifies multiple-steps distribution channel system. The price relationship between producers and sales works out by the middlemen for a long time and consequently cause many different viewpoints and conflicts about the price decision. In spite of the middlemen realize and tacitly agree the system of price establishment is not reasonable. They still can not change the actuality because it goes all the year round. Up to now, the producers and sales can not create a win-win situation.
The change of marketing channels will reform structures of the production, sales and price forms. Therefore this study takes the home delivery as main body for the eggs marketing channels research, and adopts in-depth interview method to get data and information. At the same time this study penetrates the marketing strategy of egg industry , the business developments and characteristics of home deliveries. This study proceeds to interview the above information as SWOT analysis. To find out the feasibility of eggs home delivery and the point of strategy and problems. Finally, this study would offer some solution aspects and suggestions.
The results showed that from the viewpoint of return, the possible pattern of eggs home delivery could create producers much mighty possibilities and big changes by a series of ways to make difference. It means that this study adopts the niche market to be the strategy of market segment and finds the target market and proper marketing mix, the package variation, functional egg developments, confidence-building with home deliveries and regulated contract of products quality. So that producers could develop the private channels and private label brand to change the price-decision system to reach the sustainable development.
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A geographical investigation of travel for food shoppingCairns, Sally January 1996 (has links)
No description available.
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Effective, efficient and reliable postcode alternative system in the context of online shopping for solving the problem of home delivery service in JordanNabot, Ahmad January 2014 (has links)
The home delivery service is considered as the bottleneck of online shopping and plays an important role in the success of such business application. A lack of postcode system in the developing countries, Jordan specifically, is one of the main challenges that face delivery couriers and e-retailers. The main aim of this PhD project reported in this thesis is the development of a novel postcode alternative system to enable online shopping and home delivery service of purchased goods in Jordan. The system incorporates two modules: the front-end and the back-end module. The front-end module is combined of two platforms: desktop and smart phone platforms and can be used by online shoppers; the back-end module is designed to be used by retailer/delivery courier as the system administrator. Two studies were conducted in this research; the first study was aiming to understand the problems that face e-consumers when shopping online and the work behaviour of the delivery system in Jordan. Whilst; the second study was aiming to evaluate usability of the designed system. Data was collected by conducting an experimental sessions and distributing questionnaires among three samples of people (consumers, retailers, and delivery couriers). The findings of these studies showed that there was a concern from consumers-side in describing their delivery address to the retailer/delivery courier. In addition, there was a concern from retailers and delivery couriers-side in finding the delivery address location. Furthermore, a user testing was conducted on both modules by involving a number of participants according to the relevance of their use of the system to evaluate the usability of the system. In the evaluation, it was demonstrated that the system makes an important contribution for solving the problem of home delivery service and improving online shopping in Jordan.
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O ENFERMEIRO OBSTÉTRA NO PARTO DOMICILIAR PLANEJADO. / The obstetric nurse in planned home delivery.Mattos, Diego Vieira de 13 September 2012 (has links)
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Previous issue date: 2012-09-13 / The picture of childbirth assistance in Brazil has been changing in recent years.
Planned home delivery represents the recovery of a historical model of giving birth
that is compatible with social evolutions and the needs of modern women. Today,
obstetric care takes values into account that go beyond scientific and technical
considerations. Less invasive and interventionist, practices are sustained. The
home environment is recognized as an adequate place for giving birth. Planned
home delivery occurs as intentionally programmed by the mother, together with
the health care professionals who are responsible for from prenatal care onward,
avoiding risk-factors. This arrangement allows better control of the environment by
mother, family and professionals. Since 1998, the Health Ministry established
politics and strategies aiming to train nurses to provide care for vaginal delivery.
Since then, the progress of this movement among nurses meets with political
issues that challenge this practice. General Objective: To understand the
experience of the obstetric nurse in the care for planned home delivery in its social
and professional context. Specific Objectives: To describe the challenges and
obstacles in nursing assistance to planned home delivery. To reflect over the
social and professional context experienced by the obstetric nurse in assistance to
planned home delivery. Method: This is a qualitative, explorative, descriptive
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study using a Grounded Theory analysis. Data were collected through semistructured
interviews with 22 obstetric nurses in the five geographic regions of
Brazil. Results: Two thematic categories emerged: Personal motivations and
values in the construction of the quality of delivered care; Challenges and
obstacles to practice (Cultural prejudice; Attitudes in the health professions; and
Lack of Logistical Support). Final Considerations: In Brazil, urban home delivery
is gaining space. But even with health politics that support this procedure, planned
home delivery needs specific resolutions that can give it its place in the public
health system and be accepted by health insurance companies, but also changes
in attitudes in the profession at large and in the cultural stereotypes carried by
mass-media. On the other hand it are the personal values and experiences of the
professional that sustain the construction of the quality of care and subsidize the
strategies to cope with and overcome the challenges and obstacles. / O Brasil, nos últimos anos, apresenta mudanças no cenário da assistência ao
parto e nascimento, o parto domiciliar planejado é o resgate ao modelo histórico
de parturição, compatível com a evolução social e exigências da mulher moderna.
Hoje, a atenção da assistência obstétrica considera valores que vão além dos
aspectos científicos e tecnológicos, e, sustenta como qualidade as práticas menos
intervencionistas e invasivas e, o ambiente domiciliar como local propício, seguro
e viável para o parto. O parto domiciliar planejado ocorre de forma intencional e
programada pela mãe, juntamente com os profissionais responsáveis pela
assistência desde pré-natal, prevenindo, assim, os fatores de risco. Permite,
ainda, maior controle do ambiente, por parte da parturiente, familiares e demais
profissionais envolvidos no evento do parto. Desde 1998, o Ministério da Saúde
estabeleceu políticas e estratégias com enfoque na qualificação de enfermeiros
para atuarem na assistência ao parto vaginal. Entretanto, o avanço desse
movimento por enfermeiros depara com questões políticas que tornam um desafio
a atuação dessa prática. Objetivo Geral: Analisar a vivência do enfermeiro
obstétra na assistência ao parto domiciliar planejado no contexto social e
profissional. Objetivos Específicos: Descrever os desafios e obstáculos na
atuação do enfermeiro no parto domiciliar planejado. Refletir sobre o contexto
social e profissional vivenciado pelo enfermeiro obstetra na assistência ao parto
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domiciliar planejado. Metodologia: Este é um estudo de natureza qualitativa, do
tipo exploratório e descritivo, tendo como abordagem metodológica a Teoria
Fundamentada em Dados. A coleta de dados se deu por entrevistas semiestruturada
com 22 Enfermeiros Obstétras, nas cinco regiões do
Brasil. Resultados: Na análise dos resultados emergiram duas categorias
temáticas: motivações e valores pessoais na construção da qualidade; desafios e
obstáculos à prática (Preconceito Cultural, Atitude Profissional e Falta de Apoio
Logístico). Considerações Finais: O parto domiciliar urbano está ampliando o
seu território de atuação no Brasil. Pode ser percebido que mesmo com políticas
de saúde que dão respaldo para este procedimento, o parto domiciliar planejado
carece de resoluções específicas, de forma que possa ser incluído no sistema
público de saúde e possuir aceitação por parte dos convênios, além de mudanças
nas atitudes profissionais da categoria mais ampla e nos estereótipos culturais
veiculados nas mídias de massa. Do outro lado, são os valores e a convicção do
profissional que sustentam a construção da qualidade do seu trabalho e
subsidiam as ferramentas para enfrentar e superar os obstáculos e desafios.
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Children's Influence -Regarding Home Delivery Grocery Bags with Familyfood Optima AB in Focus.Haglund, Josefin, Stenberg, Sophie January 2012 (has links)
Background Children are influencing the family’s decision making process regarding food products. The children’s spending power is increasing and they become consumers in an early age. By influencing the parents, the children make them buy products that they had not planned to buy or make the parents avoid products that they usually would have bought. Online food shopping is increasing in Sweden and the home delivery grocery bag is the category of online food that has increased the most from 2010 to 2011. Familyfood Optima AB is one of the home delivery grocery bags companies that deliver grocery bags in the south of Sweden. Purpose The purpose of this thesis is to find how children affect their parents’ behavior of purchasing home delivery grocery bags. Method To understand how children affect their parents in the decision of home delivery grocery bags a qualitative approach was used where twelve semi-structured interviews were held. Seven of the interviews were held with customers to Familyfood Optima AB. Four interviews were held with non-customers that had been customers to Familyfood Optima AB and one interview was held with a respondent that never had been a customer of a home delivery grocery bag company. Conclusion Children are influencing their parents in the decision to purchase home delivery grocery bags. They also influence the parents in the decision of whether or not to continue purchasing the home delivery grocery bag. The decision of purchasing a home delivery grocery bag depends on the children’s influence and the extent of the parent’s yielding. To influence their parents, the child use both direct and indirect influence techniques and three of the five bases of power. The children’s influence is also dependent on the child’s age and the influence from peers.
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MARKETING ZAMĚŘENÝ NA PACIENTY S FENYLKETONURIÍ (PKU) / Marketing focused on patients with phenylketonuria (PKU)Lifková, Hana January 2013 (has links)
The master's thesis deals with inherited metabolic disorder phenylketonuria from a marketing point of view. The theoretical basis of this thesis points out to differences between the marketing mix in the pharmaceutical industry and other industries. Analysis of marketing mix of Nutricia company in relation to patients with phenylketonuria is based on these facts. Secondary and primary data are used in this master's thesis. There were several research methods used to get the information, such comparison and telephone interviews. The work provides insights and recommendations in relation to the potential competitive advantages of the Nutricia company, which can help to maintain its position as market leader in the future. Attention is mostly paid to project such Home Deliveery and on-line communication.
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Shopping Deliberateness in a Developing Country: An Empirical StudyYavas, Ugur, Riecken, Glen 01 January 2015 (has links)
This study used personal interviews with Turkish female grocery shoppers to determine their shopping behaviors and attitudes. The sample was divided into two groups: deliberate and nondeliberate shoppers. The two groups were then compared in terms of their sociodemographic characteristics, importance placed on patronage motives, purchase location of selected grocery products, and their attitudinal orientations. Results are outlined and implications discussed.
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E-Grocery in Digital Age : ICA MAXI in GävleKuang, Peiying, Ali, Mahmood January 2014 (has links)
Aim: The purpose of this study is to identify factors that can attract customers to buy online and help the grocers to improve their online grocery services to retain and obtain customers. Design/Methodology/Approach: A qualitative method was used, based on triangulation methodology including observation and interviews of manager and employees. Quantitative data was collected by handing out questionnaire to 204 potential customers and 30 existing customers. Findings: The study shows that product and service quality, time saving and convenience, web page layout, customers’ trust in grocers (service providers), store image and advertising are the important factors that customers consider when they decide to use online grocer service. E- grocers also need to consider these factors when they start online grocery service. Suggestions for Future Research: An extensive study with large population sample and co- operation from other companies can help to generalize the results. Future studies can be extended to include drive-in and shared reception box service method, and consider the cost for the customers in e-grocery sector.
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Cross sectional survey on factors contributing to home deliveries in Rungwe district, TanzaniaUredi, Ally Sadiki January 2009 (has links)
Magister Public Health - MPH / This is a cross sectional survey study that explored determinant factors contributing to home child delivery and influence of traditional birth attendances on place of delivery in Rungwe District, Tanzania.The study focussed on three main aspects namely factors (socio-economic, cultural and knowledge) that influence women to deliver at health facilities and those who deliver ta home. Reasons/factors associated with the acceptability of health services and influence of traditional birth attendaces on place of delivery and whether accessibility to health services and traditional birth attendants influence women to decide the place of delivery. The study was descriptive cross-sectional in nature where a multistage random sampling procedure was used to select 8 wards and 16 villages. A systematic sampling was used to determine household interval in each village. Only one woman with at least one child was chosen in a household using a random sampling. In case of
the absence of a woman with at least one child in a house falling in the interval, then the next house was considered. A total of 400 women with at least one child were selected at random from household cluster sample from all four divisions in Rungwe district. They were interviewed using semi-structured questionnaire. The participation rate was 100 % in both divisions. The age of the women ranged from 19-49 years with the mean age of 31 years (Std dev 7.5). Data entry and analysis were done using the quantitative statistics with Epi Info 2002 software. Results were presented using descriptive statistics, figures and tables, and analytical statistics, using Student’s t-test and chi-square. A total of 400 women were interviewed, among them, it showed that there were good attendance for antenatal care 395 (98.75%) and only 5 (1.25%) did not attend antenatal care. However, 243 (60.8%) of women interviewed had incidence of home
delivery and 157 (39.3%) had incidence of health facility delivery.
Home deliveries in a surveyed area are commonly assisted by unskilled persons, and consequently carry increased risks to the mother and to the new-born baby. Improvement of quality and accessibility of health care services by the health facility should involve harmonic balance between health service provider and beneficiaries in order to change the attitude towards minimizing the practice of home child delivery in Rungwe district, in Mbeya region, in Tanzania as awhole and elsewhere in the world.
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A hierarchical modelling approach to identify factors associated with the uptake of HIV counselling and testing, maternal health services, and prevention of mother to child HIV transmission programme services among post-partum women in EthiopiaLerebo, Wondwossen Terefe January 2013 (has links)
Philosophiae Doctor - PhD / The HIV/AIDS epidemic remains an unbeaten challenge that affects all parts of the
global population. Since the identification of the epidemic in the early 1980s, nearly
58 million people have become infected with the virus and 25 million people have
died of HIV-related complications. This study aimed to elucidate individual and community level factors associated with the uptake of antenatal care (ANC), health facility delivery, HIV Counselling and Testing (HCT), and Prevention of Mother-to-Child Transmission of HIV (PMTCT) services by implementing a hierarchical (multilevel) methodological approach. This study used a cross-sectional, multistage sampling design in which health facilities were first selected (stage 1), followed by recruitment of post-partum women who came for child immunization from each health facility (stage 2), in Tigray region. Structured interview guides were developed for interviews. Four-fifths (80.0%) of mothers used antenatal services at least once during their most recent pregnancy and of these 74.6% of women accessed HCT. Sixty nine percent of women had delivered at a health facility, 79% of mothers and 55.7% of their children had received PMTCT services. Place of residence was significantly associated with ANC attendance and place of delivery, with women living in urban areas almost 2 times (OR=1.75, 95% CI 1.06, 2.92) more likely to deliver at a health facility. With the addition of one health facility
per 25000 people, the likelihood of delivering at a health facility increased by 2.45
fold (OR=2.45, 95% CI 1.04, 5.78). Attending ANC (OR=4.54; 95%CI 2.82,7.33)
and getting support from husband (OR=1.97; 95%CI 1.25,3.10) were significantly
associated with HCT, at the individual level. At the community-level, for the addition
iii of one health facility and HCT site for every 25000 people increase the likelihood of HCT utilization by 2.1 and 2.4 fold respectively. Mothers who delivered at a health facility were 18 times (OR=18.21; 95%CI 4.37,75.91) and children born at a health facility were 5 times (OR=4.77; 95%CI 1.21,18.83) more likely to receive PMTCT services, compared to mothers delivering at home. With the addition of one nurse per 1500 people, the likelihood of getting PMTCT services for a mother increases by 7.22 fold (OR=7.22; 95% CI 1.02,51.26). Community-level random-effects were also significant and there was confirmation of nesting at the community-level even after controlling for individual and communitylevel variables. Findings also showed that HCT utilization was nested according to district of residence, contributing 11.3% of the variance. In addition, the variation of mothers getting PMTCT services between districts was only 0.6%, but was 27.2% for
children. Conclusion: Factors influencing utilization of maternal health services work at different levels, individual and community. Hierarchical models reveal these
differences in ways that single-level (individual or community) models do not. Interventions are needed to increase spouse involvement in ANC utilization, and
explore effective ways of increasing health facility delivery among poor women with
little formal education in rural areas and increasing the number of health facility per
people are important. The government should focus on increasing ANC access,
educating couples on the importance of health services utilization, increasing the
number of health facilities and HCT sites per population to improve HCT utilization.
In addition to these, programmes should focus on increasing health facility delivery,
training traditional birth attendants to understand the need for PMTCT and increasing iv HCT coverage to advance getting PMTCT services for mothers at the individual level and for children at both individual and community level. Permission to conduct the study was granted from the Ethics Committee of the University of the Western Cape and from Tigray Region Health Bureau. Verbal informed consent was obtained from each participant in the health facility based interview.
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