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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.

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Spelling suggestions: "subject:"hotels -- erices -- apublic opinion."" "subject:"hotels -- erices -- fpublic opinion.""

1

Customer Perceptions of Fairness in Hotel Revenue Management.

Sanghavi, Punit 12 1900 (has links)
The purpose of the study was to determine customer perceptions of fairness concerning pricing policies charged by the hotel industry, and to examine how different outcomes in pricing policies affect customer perceptions of fairness. Convenience-Interception survey sampling was used to collect 460 sample data at the Dallas Love Field Airport. After analyzing data, one can infer that when revenue management information was provided, customers are satisfied. Further, age, education, Airline FFP enrolled and redeem miles, and pricing based on marketing channels plays an imperative role in this study.
Hotels -- Prices -- Public opinion.
Consumers -- Attitudes.
hotel industry
revenue management
scenarios
perceptions
satisfaction
ethical practices
Dallas, TX

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