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Marketingová komunikace komerčních pojišťoven na sociálních médiích / Marketing communication of commercial insurance companies on social mediaHavránek, Jiří January 2015 (has links)
The diploma thesis deals with marketing communication of commercial insurance companies on social media. The aim of the thesis is to analyze the current state of the communication activities of commercial insurance companies on selected social media. Based on the identified state and detected interest in these communication activities by customers, recommendations are suggested for improvement of communication online commercial insurance companies to support the sales of insurance products. The first section defines the areas of insurance, marketing communication and social media. After that there is identification of activities that companies can perform on social media to increase brand awareness. These activities can be monitored, evaluated and after that optimized. In the second section there is identified the current state of commercial insurance activities on social media and detected interest in these activities from customers by using qualitative research. Based on these findings, draft recommendations are formulated on possible improvements to the current situation. The benefit of this thesis is the identification of the current state of commercial insurance activities on social media.
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Finanční analýza České podnikatelské pojišťovny / Financial analysis of Česká podnikatelská pojišťovnaWeber, Vít January 2016 (has links)
This master thesis is elaborated on topic Financial analysis of Česká podnikatelská pojišťovna further ČPP. First theoretical part summarizes the genaral methodology of financial analysis. Then this methodology is adjusted for needs and specifics of the insurance industry. Second practical part is consist of financial analysis of conrete ČPP on the data of 6 years between 2010 and 2015. Then indicators is comparet with two competitors categories. First one is the Allianz insurance company and the second one is the market average, which is constist of average values from financial statements for members of Czech association of insurance companies. From the evaluation of financial analysis comes the finanancial health of ČPP.
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Použití BPMN nástroje BizAgi v pojišťovací společnosti / Usage of BizAgi in insurance companyOblezar, Marek January 2012 (has links)
The graduation thesis "Usage of BizAgi in insurance company" is focusing to insurance of large and industry- related risks. The work introduces insurance and reinsurance processes in issue with insurance of industry risks. It also analyzes an actual and desired situation of insurance -- reinsurance industry risks. The main contribution of my thesis is executing data integration from insurance tool Golem to BizAgi application. The thesis describes procedures and possibilities to perform data integration. Result of my work bring findings to the issue BPM tool BizAgi suitable for needs Insurance Company. BizAgi, Business Process Management, BPM, Data integration, Entity, Insurance Company
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Problematika pojistného podvodu v ČR / Problems of insurance fraud in the Czech republicŠlemar, Jan January 2012 (has links)
Topic of this thesis is "Problems of insurance fraud in the Czech republic". This thesis deals with one of the most common types of frauds. The main goals is to analyze the most common ways of committing this crime mainly in the automobile and traffic accidents and review the current state of insurance fraud situation in the Czech Republic from the view of insurance companies and law enforcements. At the same time this thesis will suggests some possible preventive tips to help prevent insurance frauds.
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Analýza hospodaření vybraných zdravotních pojišťoven v ČR / Analyse of economy of chosen Czech health insurance companiesSmialková, Monika January 2011 (has links)
This diploma thesis analyse economy of chosen Czech health insurance companies and the impact of a factor of demographic structure. Main part of the thesis is an analysis of economy of health insurance companies. The thesis is divided into four parts. First chapter represents theoretical base for analysis as a whole and describe health system and subjects, which take place there. Second chapter is focused on selection criteria to choose insurance companies, which are subjects to investigation and their short introduction. In the third and the central part of the work are used theoretical knowledge got from health regulation or books, especially information took from annual reports and bases institutions as ÚZIS or ČSÚ. In the final part is made evaluation of information learned and their further use.
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Vykazování dluhopisů v komerčních pojišťovnách v České republice. / Reporting of Bonds in Comercial Insurance Companies in the Czech RepublicPříhodová, Kateřina January 2011 (has links)
My dissertation describes the issue of reporting bonds in insurance companies in the Czech Republic. It includes outlining of the legislation of commercial insurance companies, financial placement and issue bonds according to applicable legislation. The work focuses on the measurement and reporting of bonds in insurance companies under the Czech legislation and in accordance with International Financial Reporting Standards. The practical part of my dissertation compares the reporting of bonds in insurance companies according to the Czech accounting legislation and in accordance with International Financial Reporting Standards and compares the information of bonds and financial placement disclosed (displayed) in the individual financial statements of the Czech, Polish and German insurance companies.
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Návrh na zlepšení vybraného pojistného produktu společnosti Česká pojišťovna a.s. / Propsal for Improvement of Selected Insurance Product Company Česká pojišťovna a.s.Vránová, Markéta January 2007 (has links)
This diploma thesis analyses problems connected with motor insurance of the company Česká pojišťovna a.s. and contains the project to improvement the offer of this product in order to be competitive and corresponding to the requirements of client.
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Pojištění individuální výstavby rodinného domu / Insurance of Individual Construction of Family HouseHolan, Michal January 2013 (has links)
The aim of this thesis is to analyze the possibility of arranging insurance house under construction in a variety of insurance companies. Unexpected risks that may occur, often causing major economic problems. If a legal or natural person out appropriate insurance will help him overcome the financial consequences of loss of insurance coverage.
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Studie pro hodnocení výše škody na vozidle po nehodě běžným řidičem / Study for the Estimation of the Height of Damage Costs After an Accident Involving a MotoristBenda, Aleš Unknown Date (has links)
This thesis deals with the estimate of damage of an automobile caused during a car accident with no injuries involved. A significant part of my work consist of a sociological research, a proceeding during a car crash a fleet analysis and protocols from a programme called Audatex. The outcome is a brochure - "How to manage a car accident - with detailed description how to estimate the damage caused by the crash"
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Adoption of Cloud Computing Services in an Illinois-Based Insurance CompanyPolk, Nekerral 01 January 2019 (has links)
The decision to adopt cloud computing services should involve business units of an insurance company as well as information technology (IT) because cloud computing services are viewed as both a technology offering and business alternative. The purpose of this qualitative exploratory case study was to explore the strategies used by IT architects of an Illinois-based insurance company when adopting cloud computing services. The theory supporting this study was the technology acceptance model. The study's population consisted of IT architects from an Illinois-based insurance company that have used strategies to adopt cloud computing services. This study's data collection included semistructured interviews and review of organizational documents. Member checking with each participant increased the validity of this study's findings. Four major themes emerged from this study: strategies to adopt cloud computing services, strategies to adopt cloud services models, strategies to adopt cloud computing models, and concerns affecting the strategies to adopt cloud computing services. The study findings may assist IT architects in developing effective strategies to adopt cloud computing services for their respective business unit. This study might serve as a foundation for positive social change by decreasing customer concerns regarding critical information being compromised when adopting cloud computing services.
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