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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
1

Advertising media models for internet reach/frequency estimation /

Hong, Jongpil, January 1998 (has links)
Thesis (Ph. D.)--University of Texas at Austin, 1998. / Vita. Includes bibliographical references (leaves 952-962). Available also in a digital version from Dissertation Abstracts.
2

The effects of progressive levels of telepresence in on-line advertising : interactivity, vividness, and attitude-behavior consistency /

Coyle, James R. January 1997 (has links)
Thesis (Ph. D.)--University of Missouri-Columbia, 1997. / Typescript. Vita. Includes bibliographical references (leaves 166-175). Also available on the Internet.
3

The effects of progressive levels of telepresence in on-line advertising interactivity, vividness, and attitude-behavior consistency /

Coyle, James R. January 1997 (has links)
Thesis (Ph. D.)--University of Missouri-Columbia, 1997. / Typescript. Vita. Includes bibliographical references (leaves 166-175). Also available on the Internet.
4

The effect of new media on political advertising : television ads and internet ads in the 2008 presidential election /

Dube, William. January 2009 (has links)
Thesis (M.S.)--Rochester Institute of Technology, 2009. / Typescript. Includes bibliographical references (leaves 65-71).

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