Within this study, a psycho-educational strategy was designed to promote online safety practices for adolescents living in the northern suburbs of Cape Town. The study made use of a mixed method methodology, including both quantitative and qualitative research. This enabled access to 183 adolescents, as well as gaining more focused and specific insights from adolescent focus groups with a total of eight focus groups. This psycho-educational strategy was designed in the form of an interactive website. The website included information on safety practices pertaining to six areas of online safety. The information was provided in various formats, including videos, clips, slide shows and questionnaires. The six areas which were focused on included cyber bullying, pornography, social networking, online gaming, sharing of personal information and plagiarising and stealing of content. Adolescents were exposed to the website in order to test its usability and its effectiveness as a tool for education regarding online safety. From the literature and findings of the research, it is evident that there is a dire need for age-appropriate and relevant mechanisms to address online safety among adolescents. The present research revealed; through the remarks obtained from focus groups, that adolescents could benefit from the psycho-educational strategy as it created an awareness of the possible harms of the internet; awareness that was previously limited. Specific areas of concern included cyber bullying and the reality that they face regarding this hurtful activity. Adolescents further indicated that they lacked knowledge in areas concerning pornography, plagiarising and sharing of personal information. By creating an awareness regarding possible harms, adolescents are enabled to safeguard themselves from potential harm, and if education is used in future, it can play a preventative role in terms of the negative consequences of online activities. The research indicated that a psycho-educational perspective holds value when addressing online safety. Lastly, the internet as a form of psycho-education was successful as the adolescents accepted and related to this means of education. The psycho-educational strategy is an innovative tool that can be used by schools, parents and educators when engaging with adolescents about online safety. / PhD (Psychology), North-West University, Potchefstroom Campus, 2014

Within this study, a psycho-educational strategy was designed to promote online safety practices for adolescents living in the northern suburbs of Cape Town. The study made use of a mixed method methodology, including both quantitative and qualitative research. This enabled access to 183 adolescents, as well as gaining more focused and specific insights from adolescent focus groups with a total of eight focus groups. This psycho-educational strategy was designed in the form of an interactive website. The website included information on safety practices pertaining to six areas of online safety. The information was provided in various formats, including videos, clips, slide shows and questionnaires. The six areas which were focused on included cyber bullying, pornography, social networking, online gaming, sharing of personal information and plagiarising and stealing of content. Adolescents were exposed to the website in order to test its usability and its effectiveness as a tool for education regarding online safety. From the literature and findings of the research, it is evident that there is a dire need for age-appropriate and relevant mechanisms to address online safety among adolescents. The present research revealed; through the remarks obtained from focus groups, that adolescents could benefit from the psycho-educational strategy as it created an awareness of the possible harms of the internet; awareness that was previously limited. Specific areas of concern included cyber bullying and the reality that they face regarding this hurtful activity. Adolescents further indicated that they lacked knowledge in areas concerning pornography, plagiarising and sharing of personal information. By creating an awareness regarding possible harms, adolescents are enabled to safeguard themselves from potential harm, and if education is used in future, it can play a preventative role in terms of the negative consequences of online activities. The research indicated that a psycho-educational perspective holds value when addressing online safety. Lastly, the internet as a form of psycho-education was successful as the adolescents accepted and related to this means of education. The psycho-educational strategy is an innovative tool that can be used by schools, parents and educators when engaging with adolescents about online safety. / PhD (Psychology), North-West University, Potchefstroom Campus, 2014

E-commerce has increased substantially, as e-retailers engage with consumers online. Users require more than products and quality service; they also expect a good user experience. User experience is affected by branding, functionality, navigation, content, aesthetics and usability. This study investigates the attainment of better user experience on e-commerce websites. A dual-method usability evaluation approach – usability testing with end-users and heuristic evaluation by experts – was employed to obtain a holistic picture of how usability aspects support or hinder the user experience. Usability testing provided insights into detailed interface issues and the type of content and journey that users prefer when making a purchasing decision, while heuristic evaluation was mainly directed at overall user interface and interaction factors. In a complementary way, each method identified a high number of usability problems. Key findings are summarized, and design guidelines are identified that can facilitate the development of e-commerce websites to promote user experience. / E-handel het aansienlik toegeneem, soos e-kleinhandelaars by verbruikers aanlyn betrokke raak. Gebruikers verlang meer as produkte en kwaliteit diens; hulle verwag ook 'n goeie gebruikerservaring. Gebruikerservaring word deur ‘branding’, funksies, navigasie, inhoud, estetika en bruikbaarheid beinvloed. Hierdie studie ondersoek die bereiking van beter gebruikerservaring op e-handel webwerwe. 'n Dubbelemetode bruikbaarheidsevaluering benadering – bruikbaarheidstoetsing met eindgebruikers en heuristiese evaluering deur kundiges – is gebruik om ‘n holistiese beeld te verkry van hoe bruikbaarheidsaspekte gebruikerservaring ondersteun of verhinder. Bruikbaarheidstoetsing lewer insigte in gedetailleerde koppelvlak kwessies en die tipe inhoud en roete wat gebruikers verkies wanneer hulle 'n aankoop maak, terwyl heuristiese evaluering hoofsaaklik gerig is op algehele gebruikerskoppelvlak en interaksie faktore. Op 'n komplementêre manier, het elke metode' n groot aantal bruikbaarheidsprobleme geïdentifiseer. Belangrike bevindings word saamgevat, en ontwerp riglyne is voorgestel wat die ontwikkeling van e-handel webwerwe fasiliteer wat gebruikerservaring bevorder. / Computing / M. Tech. (Information Technology)

E-commerce has increased substantially, as e-retailers engage with consumers online. Users require more than products and quality service; they also expect a good user experience. User experience is affected by branding, functionality, navigation, content, aesthetics and usability. This study investigates the attainment of better user experience on e-commerce websites. A dual-method usability evaluation approach – usability testing with end-users and heuristic evaluation by experts – was employed to obtain a holistic picture of how usability aspects support or hinder the user experience. Usability testing provided insights into detailed interface issues and the type of content and journey that users prefer when making a purchasing decision, while heuristic evaluation was mainly directed at overall user interface and interaction factors. In a complementary way, each method identified a high number of usability problems. Key findings are summarized, and design guidelines are identified that can facilitate the development of e-commerce websites to promote user experience. / E-handel het aansienlik toegeneem, soos e-kleinhandelaars by verbruikers aanlyn betrokke raak. Gebruikers verlang meer as produkte en kwaliteit diens; hulle verwag ook 'n goeie gebruikerservaring. Gebruikerservaring word deur ‘branding’, funksies, navigasie, inhoud, estetika en bruikbaarheid beinvloed. Hierdie studie ondersoek die bereiking van beter gebruikerservaring op e-handel webwerwe. 'n Dubbelemetode bruikbaarheidsevaluering benadering – bruikbaarheidstoetsing met eindgebruikers en heuristiese evaluering deur kundiges – is gebruik om ‘n holistiese beeld te verkry van hoe bruikbaarheidsaspekte gebruikerservaring ondersteun of verhinder. Bruikbaarheidstoetsing lewer insigte in gedetailleerde koppelvlak kwessies en die tipe inhoud en roete wat gebruikers verkies wanneer hulle 'n aankoop maak, terwyl heuristiese evaluering hoofsaaklik gerig is op algehele gebruikerskoppelvlak en interaksie faktore. Op 'n komplementêre manier, het elke metode' n groot aantal bruikbaarheidsprobleme geïdentifiseer. Belangrike bevindings word saamgevat, en ontwerp riglyne is voorgestel wat die ontwikkeling van e-handel webwerwe fasiliteer wat gebruikerservaring bevorder. / Computing / M. Tech. (Information Technology)