В 1-й главе рассмотрены теоретические и методические основы разработки и вывода на промышленный рынок нового продукта. Во 2-й главе проведен анализ организации ООО «Фармпласт», анализ рынка нового оборудования, анализ патентного ландшафта, были выявлены ключевые проблемы и возможности при реализации изделия. В 3-й главе представлен инвестиционный проект по разработке и реализации нового оборудования, приведен расчет себестоимости изделия, рассчитаны затраты на реализацию и экономический эффект, определены возможные риски, даны рекомендации по снижению их эффекта. / Chapter 1 discusses the theoretical and methodological foundations of the development and introduction of a new product to the industrial market. In the 2nd chapter, the organization of Farmplast LLC was analyzed, the market analysis of new equipment, the analysis of the patent landscape were identified, key problems and opportunities for the sale of the product were identified. The 3rd chapter presents an investment project for the development and sale of new equipment, gives a calculation of the cost of the product, calculated costs for implementation and economic effect, identified possible risks, made recommendations to reduce their effect.

The subject of this thesis is to assess the economic efficiency of the investment project. The theoretical part focuses on the basic definitions related to investment decisions on the investment project and the project life cycle, cash flows and their predictions and recommendations to set them correctly, methods useful for assessing the effectiveness of the investment project and the indicators presenting the financial stability and feasibility of the project as well as factors affecting the overall investment decision, and finally the possibility of financing of the investment projects in the private sector. In the practical part there are the theoretical findings applied in the real investment project. Specifically, there will be analyzed the characterized investment project and its possible alternatives and finally made the assessment of economic efficiency.

This master's thesis describes an issue of preparation and evaluation of investment projects which are co-financed by EU funds. A practical example of the specific investment project is used to demonstrate a usefulness of co-financing by these funds. This investment project is processed as a case study which includes both financial and economic evaluation of the project. This evaluation also includes assessment of effectiveness and efficiency of this investment project.